@stuffmumslike
Maraya Bell - Stuff Mums Like
Recipes to save. Bargains to share. Trips to book. Impulse buys to justify.π β£οΈSenior Publicity Manager at @harperkidsau
@stuffmumslike Profile Analysis Summary
Based on the last 12 posts
When we look at how stuffmumslike's audience interacts with their content, we see an engagement rate of 0.64% β that's about 36 likes and 29 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here β but every audience is different.
Looking at content mix, about 100% of recent posts are videos and 0% are photos.
On the posting side, new content shows up about every 4 days β a moderately consistent rhythm. Captions tend to be moderate-length, averaging around 443 characters.
Key Metrics
10.2K
Followers
1.6K
Following
12
Total Posts
0.64%
Engagement Rate
36
Avg Likes
29
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
10,171 followers
0.64% engagement rate
12 posts, 29 avg comments
6.3:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
434
Total Likes
350
Total Comments
Engagement Rate
Your engagement rate is 74% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 98% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 64% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.3
Posts per day
2
Posts per week
Wednesday
Most active day
Posts by Weekday
Top Performing Content
When you see me out and about in this over winter - know that I may look funny, but also Iβm warm π...
View on Instagram
β¨ GIVEAWAY TIME β¨ Iβve got a little bit of Disney magic up for grabs for you my friends! I have a...
View on Instagram
Donβt make this - youβll eat the whole tray! ANZAC Caramel Slice Oven on 165Β°C. Line your 15x30cm...
View on InstagramAnalyzed 12 posts. Top content receives 63 likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 65 avg engagements per post.
Engagement Trend
Overall Trend
IncreasingComparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">17.8</span>%
Likes Trend
-51.4%
Before: 49 avg
After: 24 avg
Comments Trend
+314.7%
Before: 11 avg
After: 47 avg
Total Engagement
+17.8%
Before: 60 avg
After: 71 avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 443 characters. Long captions (500+ chars) perform best with 112 avg engagements.
Hashtag Performance
With Hashtags
10
posts
Without Hashtags
2
posts
Most Used Hashtags
Average 3.5 hashtags per post. Posts with hashtags get 25 more avg engagements.
Growth Indicators
Account Classification
Small InfluencerWith 10.2K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%
Following/Followers
0.160
GoodEngagement Rate
0.64%
Below averageTotal Followers
10.2K
Following 1.6K- β’ Good ratio - more followers than following
- β’ Engagement rate is below the 3-5% benchmark for small accounts
- β’ Average of 36 likes and 29 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Food & Cuisine
Food-related content and culinary experiences
Fitness & Health
Posts about fitness, workouts, and healthy living
Family & Relationships
Content about family and relationships
Business & Motivation
Entrepreneurship and motivational content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
10K-100K followers
Estimated based on average engagement Γ 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 109 accounts.
Best Time to Post
Best performing time: Wednesday 8am
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @stuffmumslike's recent content
@stuffmumslike's engagement rate of 0.64% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 100% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is medium with an average interval of 4 days between posts. medium frequency typically leads to better audience retention.
Best performing video generated 4.9x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 443 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
Explore Similar Public Profiles
Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.