sumoio's engagement rate sits at 2.52%. That's 40% above what you'd typically see for accounts with 100K-500K followers (average 1.8%) — a sign of a genuinely connected audience.

Out of the last 12 posts, 8% are videos and 92% are photos. Notably, photos tend to get 10.8x more engagement than videos. Content shows up about every 100 days. Captions lean concise, averaging 129 characters.