them
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@them

Them

PublicCommunity
12
Posts
1.3M
Followers
1K
Following

Are you one of us? 🌈

likeshop.me/them
12 posts analyzed

@them Profile Analysis Summary

Based on the last 12 posts

When we look at how them's audience interacts with their content, we see an engagement rate of 0.53% β€” that's about 7K likes and 119 comments per post on average. For accounts in the 1M+ follower range, the typical rate is around 1.2%, so there's some room to grow here β€” but every audience is different.

Looking at content mix, about 17% of recent posts are videos and 83% are photos. Interestingly, video content tends to spark 1.7x more interaction than photos β€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 8 days β€” a infrequent rhythm. Captions tend to be moderate-length, averaging around 380 characters.

Key Metrics

1.3M

Followers

1K

Following

12

Total Posts

0.53%

Engagement Rate

7K

Avg Likes

119

Avg Comments

Authority Score

55/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
22/25

1,334,864 followers

Engagement
8/30

0.53% engagement rate

Content
0/20

12 posts, 119 avg comments

Growth
15/15

1310.0:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mega (1M+)

84K

Total Likes

1.4K

Total Comments

Engagement Rate

0.53%vs 1.2% (avg)
-56%

Your engagement rate is 56% below the Mega (1M+) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

6,999vs 80,000 (avg)
-91%

Your average likes are 91% below typical Mega (1M+) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

119vs 1,500 (avg)
-92%

Your comments are 92% below the Mega (1M+) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.1

Posts per day

Average

1

Posts per week

Low consistency

Saturday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
20.1K146

Towa Bird just released a music video for her new single "Dog" and let's just say, thank you. Link i...

View on Instagram
Content
Most Comments
16K921

On Friday, Texas Attorney General Ken Paxton announced that the state has secured a $10 million sett...

View on Instagram
Content
High Performer
15K133

When you see Myha'la on screen, there’s no denying her star power. The 5’1” scene stealer acts in a ...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 20.1K likes on average.

Content Type Analysis

Content Distribution

17%
83%
Videos (2)Photos (10)

Videos

Better
Avg Likes10.8K
Avg Comments83

Photos

Avg Likes6.2K
Avg Comments126

Videos outperform photos by 4.5K avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">58.5</span>%

Likes Trend

-57.9%

Before: 9.9K avg

After: 4.1K avg

Comments Trend

-86.8%

Before: 210 avg

After: 28 avg

Total Engagement

-58.5%

Before: 10.1K avg

After: 4.2K avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1
1-100 chars
Medium
10
101-500 chars
Long
1
500+ chars
Short
Likes4.8K
Comments51
Medium
Likes6.4K
Comments124
LongBest
Likes15K
Comments133

Average caption length: 380 characters. Long captions (500+ chars) perform best with 15.1K avg engagements.

Hashtag Performance

With Hashtags

0

posts

Avg Likes0
Avg Comments0
#Μ·

Without Hashtags

Better

12

posts

Avg Likes7K
Avg Comments119

Average 0.0 hashtags per post. Posts without hashtags perform 7.1K better on average.

Growth Indicators

Account Classification

Mega Influencer
1K10K50K500K1M10M+

With 1.3M followers, this account falls in the Mega category (1M-10M). Typical engagement for this tier: 0.2-0.5%

Following/Followers

0.001

Excellent

Engagement Rate

0.53%

Above average

Total Followers

1.3M

Following 1K
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is above the 0.2-0.5% benchmark for mega accounts
  • β€’ Average of 7K likes and 119 comments per post

Hashtags & Captions

Top Hashtags

No hashtags found in recent posts

Based on 12 recent posts

Top Caption Words

read(4)
full(4)
see(3)
star(3)
really(3)
stylist(3)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional46% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Photography & Art

Focus on visual storytelling and artistic content

Relevance100%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance100%

Beauty & Skincare

Beauty tips and skincare routines

Relevance83%

Business & Motivation

Entrepreneurship and motivational content

Relevance67%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English80%
Portuguese10%
Turkish5%
Spanish2%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMega Influencer

1M+ followers

Est. Reach per Post21K

Estimated based on average engagement Γ— 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 21K accounts.

Best Time to Post

Best performing time: Saturday 12pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @them's recent content

@them's engagement rate of 0.53% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 83% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 8 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 2.8x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 380 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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