thenester
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@thenester

Myquillyn Smith

Public
12
Posts
248.7K
Followers
930
Following

● I’ve lived in 15 different imperfect homes + ❤️d them all, let me help you ❤️ yours ● Cozy Minimalist ● House Husher ● NYT Bestselling author ●

thenester.com/linx
12 posts analyzed

@thenester Profile Analysis Summary

Based on the last 12 posts

When we look at how thenester's audience interacts with their content, we see an engagement rate of 0.55% — that's about 1.1K likes and 283 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 92% of recent posts are videos and 8% are photos. Interestingly, photo content tends to spark 6.9x more interaction than videos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 84 days — a infrequent rhythm. Captions tend to be moderate-length, averaging around 429 characters.

Key Metrics

248.7K

Followers

930

Following

12

Total Posts

0.55%

Engagement Rate

1.1K

Avg Likes

283

Avg Comments

Authority Score

60/100
Established

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
17/25

248,725 followers

Engagement
8/30

0.55% engagement rate

Content
10/20

12 posts, 283 avg comments

Growth
15/15

267.4:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mid-tier (100K-500K)

13K

Total Likes

3.4K

Total Comments

Engagement Rate

0.55%vs 1.8% (avg)
-70%

Your engagement rate is 70% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

1,079vs 8,000 (avg)
-87%

Your average likes are 87% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

283vs 250 (avg)
+13%

Your comment rate exceeds the Mid-tier (100K-500K) average by 13%. You're building meaningful conversations with your audience.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Monday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
6.1K197

I’m Myquillyn (pronounced like Jacqueline but with a “Mike” ) and it’s been a year since my last #fr...

View on Instagram
Content
Video
Most Comments
1.7K2.4K

I wish I would have learned this 30 years ago. I used to buy pretty things on a whim and then a fe...

View on Instagram
Content
Video
High Performer
1.3K21

A charming, soulful home can’t be bought. It has to be thoughtfully created over time. Problem s...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 6.1K likes on average.

Content Type Analysis

Content Distribution

92%
Videos (11)Photos (1)

Videos

Avg Likes621
Avg Comments291

Photos

Better
Avg Likes6.1K
Avg Comments197

Photos outperform videos by 5.4K avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">70.5</span>%

Likes Trend

-68.6%

Before: 1.6K avg

After: 516 avg

Comments Trend

-77.4%

Before: 462 avg

After: 104 avg

Total Engagement

-70.5%

Before: 2.1K avg

After: 620 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1
1-100 chars
Medium
6
101-500 chars
Long
5
500+ chars
Short
Likes968
Comments9
Medium
Likes416
Comments109
LongBest
Likes1.9K
Comments547

Average caption length: 429 characters. Long captions (500+ chars) perform best with 2.4K avg engagements.

Hashtag Performance

With Hashtags

Better

4

posts

Avg Likes1.7K
Avg Comments90

Without Hashtags

8

posts

Avg Likes782
Avg Comments380

Most Used Hashtags

#ad×3#wayfaircreator×3#bedsure×2#fridayintroductions×1

Average 0.8 hashtags per post. Posts with hashtags get 601 more avg engagements.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 248.7K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.004

Excellent

Engagement Rate

0.55%

Below average

Total Followers

248.7K

Following 930
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 1-3% benchmark for medium accounts
  • Average of 1.1K likes and 283 comments per post

Hashtags & Captions

Top Hashtags

#ad(3)
#wayfaircreator(3)
#bedsure(2)
#fridayintroductions(1)

Based on 12 recent posts

Top Caption Words

home(10)
comment(7)
things(5)
house(5)
out(4)
love(4)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional38% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Family & Relationships

Content about family and relationships

Relevance100%

Business & Motivation

Entrepreneurship and motivational content

Relevance71%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance43%

Nature & Environment

Posts featuring natural landscapes and wildlife

Relevance43%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English85%
Portuguese13%
German1%
Turkish1%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMacro Influencer

100K-1M followers

Est. Reach per Post3.2K

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 3.2K accounts.

Best Time to Post

Best performing time: Friday 8am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @thenester's recent content

@thenester's engagement rate of 0.55% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 92% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 84 days between posts. low frequency typically leads to better audience retention.

Best performing photo generated 4.6x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 429 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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