thirdmanpressing
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@thirdmanpressing

Third Man Pressing

Public
12
Posts
58.4K
Followers
222
Following

Third Man Records' Pressing Plant located in Detroit's Cass Corridor.

www.thirdmanpressing.com/
12 posts analyzed

@thirdmanpressing Profile Analysis Summary

Based on the last 12 posts

When we look at how thirdmanpressing's audience interacts with their content, we see an engagement rate of 3.54% β€” that's about 2K likes and 24 comments per post on average. Compared to similar accounts in the 10K-100K follower range (where the average sits around 2.5%), this is 42% higher, which suggests a genuinely engaged community.

Looking at content mix, about 67% of recent posts are videos and 33% are photos. Interestingly, video content tends to spark 3.8x more interaction than photos β€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 25 days β€” a infrequent rhythm. Captions tend to be moderate-length, averaging around 207 characters.

Key Metrics

58.4K

Followers

222

Following

1.1K

Total Posts

3.54%

Engagement Rate

2K

Avg Likes

24

Avg Comments

Authority Score

69/100
Established

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
14/25

58,357 followers

Engagement
20/30

3.54% engagement rate

Content
10/20

1143 posts, 24 avg comments

Growth
15/15

262.9:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

24.5K

Total Likes

285

Total Comments

Engagement Rate

3.54%vs 2.5% (avg)
+42%

Your engagement rate is 42% above the Micro (10K-100K) average. This indicates strong audience connection and content resonance.

Avg. Likes per Post

2,044vs 2,000 (avg)
On par

Your likes performance matches the Micro (10K-100K) average. Consistent performance across your content.

Avg. Comments per Post

24vs 80 (avg)
-70%

Your comments are 70% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.0

Posts per day

Average

0

Posts per week

Medium consistency

Wednesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
17.6K141

Paul McCartney and Wings β€˜Man on the Run (Music from the Motion Picture Soundtrack)’ arrives this Fr...

View on Instagram
Content
Video
High Performer
1.4K15

Geese Live at Third Man Records, etched into history, pressed onto vinyl at Third Man Pressing. Out ...

View on Instagram
Content
High Performer
1.1K40

Third Man Records Vault Package #66: Billy Strings Live In Rosemont- four live LPs, each pressed on ...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 17.6K likes on average.

Content Type Analysis

Content Distribution

67%
33%
Videos (8)Photos (4)

Videos

Better
Avg Likes2.7K
Avg Comments27

Photos

Avg Likes712
Avg Comments18

Videos outperform photos by 2K avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">674.7</span>%

Likes Trend

+677.6%

Before: 466 avg

After: 3.6K avg

Comments Trend

+478.6%

Before: 7 avg

After: 41 avg

Total Engagement

+674.7%

Before: 473 avg

After: 3.7K avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1
1-100 chars
Medium
10
101-500 chars
Long
1
500+ chars
Short
Likes157
Comments2
MediumBest
Likes2.4K
Comments27
Long
Likes767
Comments18

Average caption length: 207 characters. Medium captions (101-500 chars) perform best with 2.4K avg engagements.

Hashtag Performance

With Hashtags

2

posts

Avg Likes626
Avg Comments21
#Μ·

Without Hashtags

Better

10

posts

Avg Likes2.3K
Avg Comments24

Most Used Hashtags

#66Γ—1#repostΓ—1

Average 0.2 hashtags per post. Posts without hashtags perform 1.7K better on average.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 58.4K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.004

Excellent

Engagement Rate

3.54%

Above average

Total Followers

58.4K

Following 222
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is above the 1-3% benchmark for medium accounts
  • β€’ Average of 2K likes and 24 comments per post

Hashtags & Captions

Top Hashtags

#66(1)
#repost(1)

Based on 12 recent posts

Top Caption Words

man(11)
third(10)
out(8)
vinyl(7)
pressing(7)
records(7)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative56% dominant+Romantic & Emotional

The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.

Photography & Art

Focus on visual storytelling and artistic content

Relevance100%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance100%

Travel & Adventure

Content related to travel destinations and adventures

Relevance67%

Family & Relationships

Content about family and relationships

Relevance67%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English71%
German16%
Portuguese6%
Japanese4%

Detected from 12 post captions

Audience Engagement

Engagement LevelHigh

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post6.1K

Estimated based on average engagement Γ— 3

Audience Summary

This established account shows high engagement with primarily English content. Average post reaches an estimated 6.1K accounts.

Best Time to Post

Best performing time: Thursday 12pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @thirdmanpressing's recent content

@thirdmanpressing's engagement rate of 3.54% is good compared to similar accounts. This indicates a good level of audience interaction and content effectiveness.

Content strategy is 67% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is low with an average interval of 25 days between posts. low frequency typically leads to better audience retention.

Best performing video generated 8.6x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 207 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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