tirerack's engagement rate sits at 15.59%. That's 523% above what you'd typically see for accounts with 10K-100K followers (average 2.5%) — a sign of a genuinely connected audience.

Out of the last 12 posts, 58% are videos and 42% are photos. Notably, videos tend to get 37.7x more engagement than photos. New posts appear roughly every 2 days — a steady, reliable rhythm. Captions lean moderate, averaging 344 characters.