trophybrewing
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@trophybrewing

Trophy Brewing & Pizza

Public
12
Posts
37.8K
Followers
1.7K
Following

Trophy Brewing’s flagship location. A brewery and pizza shop on the edge of Downtown Raleigh.

linktr.ee/trophybrewing
12 posts analyzed

@trophybrewing Profile Analysis Summary

Based on the last 12 posts

When we look at how trophybrewing's audience interacts with their content, we see an engagement rate of 0.64% β€” that's about 212 likes and 30 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here β€” but every audience is different.

Looking at content mix, about 33% of recent posts are videos and 67% are photos. Interestingly, photo content tends to spark 2.0x more interaction than videos β€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 4 days β€” a moderately consistent rhythm. Captions tend to be detailed, averaging around 515 characters.

Key Metrics

37.8K

Followers

1.7K

Following

12

Total Posts

0.64%

Engagement Rate

212

Avg Likes

30

Avg Comments

Authority Score

44/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

37,831 followers

Engagement
8/30

0.64% engagement rate

Content
10/20

12 posts, 30 avg comments

Growth
11/15

22.2:1 follower ratio

Trust
5/10

Building credibility

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

2.5K

Total Likes

356

Total Comments

Engagement Rate

0.64%vs 2.5% (avg)
-74%

Your engagement rate is 74% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

212vs 2,000 (avg)
-89%

Your average likes are 89% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

30vs 80 (avg)
-63%

Your comments are 63% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.3

Posts per day

Average

2

Posts per week

Medium consistency

Monday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
98016

TODAY we celebrate. See you soon 🍻 πŸ—“οΈ Saturday April 25 from 12-5 πŸ“ @raleighbrewing 3709 Neil S...

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Content
Most Comments
385313

GIVEAWAY – MLB Raleigh Merch Prize Packs ⚾ πŸ‘• Is Raleigh getting an MLB team? Learn more and win ex...

View on Instagram
Content
Video
High Performer
3395

πŒπ€πˆπ…π„π’π“ πˆπ’ π“π‡πˆπ’ π’π€π“π”π‘πƒπ€π˜ @ π“π‘πŽππ‡π˜ πŒπ€π˜π–πŽπŽπƒ! 12-5pm β€’ @littlegerman...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 980 likes on average.

Content Type Analysis

Content Distribution

33%
67%
Videos (4)Photos (8)

Videos

Avg Likes143
Avg Comments3

Photos

Better
Avg Likes247
Avg Comments43

Photos outperform videos by 144 avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">19.1</span>%

Likes Trend

+54.2%

Before: 167 avg

After: 257 avg

Comments Trend

-89.8%

Before: 54 avg

After: 6 avg

Total Engagement

+19.1%

Before: 221 avg

After: 263 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1
1-100 chars
Medium
6
101-500 chars
Long
5
500+ chars
Short
Likes128
Comments2
Medium
Likes105
Comments3
LongBest
Likes357
Comments68

Average caption length: 515 characters. Long captions (500+ chars) perform best with 425 avg engagements.

Hashtag Performance

With Hashtags

Better

4

posts

Avg Likes354
Avg Comments6
#Μ·

Without Hashtags

8

posts

Avg Likes141
Avg Comments42

Most Used Hashtags

#raleighncΓ—3#raleighΓ—2#goodbeergoodpeopleΓ—2#nccraftbeerΓ—2#yallmeansallΓ—2#gpwi2026Γ—1#booklaunchΓ—1#architectureΓ—1#freeΓ—1#freeeventΓ—1

Average 1.7 hashtags per post. Posts with hashtags get 177 more avg engagements.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 37.8K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.045

Excellent

Engagement Rate

0.64%

Below average

Total Followers

37.8K

Following 1.7K
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is below the 3-5% benchmark for small accounts
  • β€’ Average of 212 likes and 30 comments per post

Hashtags & Captions

Top Hashtags

#raleighnc(3)
#raleigh(2)
#goodbeergoodpeople(2)
#nccraftbeer(2)
#yallmeansall(2)
#gpwi2026(1)

Based on 12 recent posts

Top Caption Words

beer(9)
raleigh(8)
friends(6)
oyster(5)
way(4)
community(4)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional46% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Entertainment & Music

Entertainment, music, and nightlife content

Relevance100%

Family & Relationships

Content about family and relationships

Relevance71%

Food & Cuisine

Food-related content and culinary experiences

Relevance29%

Business & Motivation

Entrepreneurship and motivational content

Relevance29%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English86%
Portuguese7%
German3%
Spanish2%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post636

Estimated based on average engagement Γ— 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 636 accounts.

Best Time to Post

Best performing time: Saturday 8am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @trophybrewing's recent content

@trophybrewing's engagement rate of 0.64% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 67% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 4 days between posts. medium frequency typically leads to better audience retention.

Best performing photo generated 4.1x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 515 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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