uberfreight
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@uberfreight

Uber Freight

PublicProduct/service
12
Posts
21.8K
Followers
165
Following

Leading the pace of logistics to move the worldโ€™s goods.

sprout.link/uberfreight
12 posts analyzed

@uberfreight Profile Analysis Summary

Based on the last 12 posts

When we look at how uberfreight's audience interacts with their content, we see an engagement rate of 0.10% โ€” that's about 20 likes and 1 comments per post on average. For accounts in the 10K-100K follower range, the typical rate is around 2.5%, so there's some room to grow here โ€” but every audience is different.

Looking at content mix, about 17% of recent posts are videos and 83% are photos. Interestingly, photo content tends to spark 5.4x more interaction than videos โ€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up about every 7 days โ€” a infrequent rhythm. Captions tend to be detailed, averaging around 548 characters.

Key Metrics

21.8K

Followers

165

Following

12

Total Posts

0.10%

Engagement Rate

20

Avg Likes

1

Avg Comments

Authority Score

40/100
Emerging

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
10/25

21,776 followers

Engagement
1/30

0.10% engagement rate

Content
4/20

12 posts, 1 avg comments

Growth
15/15

132.0:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Micro (10K-100K)

242

Total Likes

8

Total Comments

Engagement Rate

0.10%vs 2.5% (avg)
-96%

Your engagement rate is 96% below the Micro (10K-100K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

20vs 2,000 (avg)
-99%

Your average likes are 99% below typical Micro (10K-100K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

1vs 80 (avg)
-99%

Your comments are 99% below the Micro (10K-100K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.2

Posts per day

Average

1

Posts per week

Low consistency

Friday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
883

Closing out a great week in Chicago with the Uber Freight team. Our leadership group spent time tog...

View on Instagram
Content
High Performer
802

Weโ€™re wrapping up this yearโ€™s Gartner Supply Chain Symposium. One theme that came through consisten...

View on Instagram
Content
High Performer
232

Today, Uber Freight celebrates 115 years of International Womenโ€™s Day. Women make up about 41% of ...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 88 likes on average.

Content Type Analysis

Content Distribution

17%
83%
Videos (2)Photos (10)

Videos

Avg Likes5
Avg Comments0

Photos

Better
Avg Likes23
Avg Comments1

Photos outperform videos by 19 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">29.9</span>%

Likes Trend

-28.4%

Before: 24 avg

After: 17 avg

Comments Trend

-66.7%

Before: 1 avg

After: 0 avg

Total Engagement

-29.9%

Before: 25 avg

After: 17 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
6
101-500 chars
Long
6
500+ chars
MediumBest
Likes34
Comments1
Long
Likes7
Comments0

Average caption length: 548 characters. Medium captions (101-500 chars) perform best with 35 avg engagements.

Hashtag Performance

With Hashtags

2

posts

Avg Likes13
Avg Comments1
#ฬท

Without Hashtags

Better

10

posts

Avg Likes22
Avg Comments1

Most Used Hashtags

#912ร—1#iwd2026ร—1

Average 0.2 hashtags per post. Posts without hashtags perform 9 better on average.

Growth Indicators

Account Classification

Small Influencer
1K10K50K500K1M10M+

With 21.8K followers, this account falls in the Small category (10K-50K). Typical engagement for this tier: 3-5%

Following/Followers

0.008

Excellent

Engagement Rate

0.10%

Below average

Total Followers

21.8K

Following 165
Profile Insights
  • โ€ข Very influential - follows far fewer than followers
  • โ€ข Engagement rate is below the 3-5% benchmark for small accounts
  • โ€ข Average of 20 likes and 1 comments per post

Hashtags & Captions

Top Hashtags

#912(1)
#iwd2026(1)

Based on 12 recent posts

Top Caption Words

freight(15)
market(10)
shippers(10)
uber(9)
supply(8)
fuel(6)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional37% dominant+Neutral & Informative

The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.

Business & Motivation

Entrepreneurship and motivational content

Relevance100%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance67%

Photography & Art

Focus on visual storytelling and artistic content

Relevance22%

Family & Relationships

Content about family and relationships

Relevance11%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English94%
Portuguese6%
German1%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMicro Influencer

10K-100K followers

Est. Reach per Post61

Estimated based on average engagement ร— 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 61 accounts.

Best Time to Post

Best performing time: Wednesday 8pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @uberfreight's recent content

@uberfreight's engagement rate of 0.10% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 83% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is medium with an average interval of 7 days between posts. medium frequency typically leads to better audience retention.

Best performing photo generated 4.4x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a detailed approach with an average of 548 characters. This detailed style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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