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vacations's engagement rate sits at 0.08%. For accounts with 1M+ followers, the average is around 1.2%, so there's some room to grow — though every community is unique.
Out of the last 12 posts, 25% are videos and 75% are photos. Notably, photos tend to get 1.9x more engagement than videos. Captions lean detailed, averaging 712 characters.
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Vacations
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