versace
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@versace

VERSACE

PublicDesign & fashion
12
Posts
28.8M
Followers
11
Following

@versace Profile Analysis Summary

Based on the last 12 posts

When we look at how versace's audience interacts with their content, we see an engagement rate of 0.12% β€” that's about 34.8K likes and 1.2K comments per post on average. For accounts in the 1M+ follower range, the typical rate is around 1.2%, so there's some room to grow here β€” but every audience is different.

Looking at content mix, about 33% of recent posts are videos and 67% are photos. Interestingly, photo content tends to spark 14.8x more interaction than videos β€” worth noting for anyone studying this account's strategy.

On the posting side, new content shows up pretty much every day β€” a highly consistent rhythm. Captions tend to be concise, averaging around 138 characters.

Key Metrics

28.8M

Followers

11

Following

12

Total Posts

0.12%

Engagement Rate

34.8K

Avg Likes

1.2K

Avg Comments

Authority Score

55/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
25/25

28,823,442 followers

Engagement
1/30

0.12% engagement rate

Content
4/20

12 posts, 1236 avg comments

Growth
15/15

2620312.9:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mega (1M+)

417.5K

Total Likes

14.8K

Total Comments

Engagement Rate

0.12%vs 1.2% (avg)
-90%

Your engagement rate is 90% below the Mega (1M+) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

34,790vs 80,000 (avg)
-57%

Your average likes are 57% below typical Mega (1M+) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

1,236vs 1,500 (avg)
-18%

Your comments are 18% below the Mega (1M+) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

1.1

Posts per day

Average

8

Posts per week

High consistency

Thursday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Most Liked
370.7K14.1K

Versace announces Ding Yuxi as Global Fragrance Ambassador.

View on Instagram
Content
High Performer
5.7K57

Versace unveils La Vacanza 2026 campaign, Versace Obsessed. A dialogue between past and present, hon...

View on Instagram
Content
High Performer
5.6K81

Versace unveils La Vacanza 2026 campaign, Versace Obsessed. A dialogue between past and present, hon...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 370.7K likes on average.

Content Type Analysis

Content Distribution

33%
67%
Videos (4)Photos (8)

Videos

Avg Likes3.5K
Avg Comments63

Photos

Better
Avg Likes50.4K
Avg Comments1.8K

Photos outperform videos by 48.7K avg engagements per post.

Engagement Trend

Overall Trend

Increasing

Comparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">1281.7</span>%

Likes Trend

+1251.4%

Before: 4.8K avg

After: 64.8K avg

Comments Trend

+3391.5%

Before: 69 avg

After: 2.4K avg

Total Engagement

+1281.7%

Before: 4.9K avg

After: 67.2K avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
2
1-100 chars
Medium
10
101-500 chars
Long
500+ chars
ShortBest
Likes186.4K
Comments7.1K
Medium
Likes4.5K
Comments69

Average caption length: 138 characters. Short captions (1-100 chars) perform best with 193.4K avg engagements.

Hashtag Performance

With Hashtags

0

posts

Avg Likes0
Avg Comments0
#Μ·

Without Hashtags

Better

12

posts

Avg Likes34.8K
Avg Comments1.2K

Average 0.0 hashtags per post. Posts without hashtags perform 36K better on average.

Growth Indicators

Account Classification

Celebrity Influencer
1K10K50K500K1M10M+

With 28.8M followers, this account falls in the Celebrity category (10M+). Typical engagement for this tier: 0.1-0.2%

Following/Followers

0.000

Excellent

Engagement Rate

0.12%

Above average

Total Followers

28.8M

Following 11
Profile Insights
  • β€’ Very influential - follows far fewer than followers
  • β€’ Engagement rate is above the 0.1-0.2% benchmark for celebrity accounts
  • β€’ Average of 34.8K likes and 1.2K comments per post

Hashtags & Captions

Top Hashtags

No hashtags found in recent posts

Based on 12 recent posts

Top Caption Words

versace(20)
vacanza(9)
unveils(8)
campaign(8)
obsessed(8)
dialogue(8)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional42% dominant+Calm & Mindful

The overall tone of this profile's content leans towards romantic & emotional with elements of calm & mindful.

Photography & Art

Focus on visual storytelling and artistic content

Relevance100%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English43%
Spanish19%
Portuguese19%
French19%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMega Influencer

1M+ followers

Est. Reach per Post104.4K

Estimated based on average engagement Γ— 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 104.4K accounts.

Best Time to Post

Best performing time: Wednesday 12am

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @versace's recent content

@versace's engagement rate of 0.12% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 67% focused on photos, which appears to be the strongest performing format for this profile.

Posting consistency is high with an average interval of 1 days between posts. high frequency typically leads to better audience retention.

Best performing photo generated 10.7x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a minimal approach with an average of 138 characters. This minimal style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

Explore Similar Public Profiles

Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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