vimtools
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@vimtools

Vim Tools

PublicTools/Equipment
12
Posts
126.5K
Followers
218
Following

• Making professional automotive tools since 1931 • Innovation, not imitation • mvrk = made in USA

vimtools.com
12 posts analyzed

@vimtools Profile Analysis Summary

Based on the last 12 posts

When we look at how vimtools's audience interacts with their content, we see an engagement rate of 0.33% — that's about 411 likes and 8 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 67% of recent posts are videos and 33% are photos. Interestingly, video content tends to spark 1.9x more interaction than photos — worth noting for anyone studying this account's strategy.

On the posting side, new content shows up pretty much every day — a highly consistent rhythm. Captions tend to be moderate-length, averaging around 326 characters.

Key Metrics

126.5K

Followers

218

Following

511

Total Posts

0.33%

Engagement Rate

411

Avg Likes

8

Avg Comments

Authority Score

57/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
17/25

126,526 followers

Engagement
5/30

0.33% engagement rate

Content
10/20

511 posts, 8 avg comments

Growth
15/15

580.4:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mid-tier (100K-500K)

4.9K

Total Likes

90

Total Comments

Engagement Rate

0.33%vs 1.8% (avg)
-82%

Your engagement rate is 82% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

411vs 8,000 (avg)
-95%

Your average likes are 95% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

8vs 250 (avg)
-97%

Your comments are 97% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

0.7

Posts per day

Average

5

Posts per week

Low consistency

Tuesday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
2.1K12

When our buddy @toolsbydesign first showed this prototype it was just the beginning! Since then we h...

View on Instagram
Content
Video
Most Comments
28122

new @vimtools coming in hot! 😮‍💨 not every item is a “new” item but they’re new to me! let me know...

View on Instagram
Content
Video
High Performer
3742

If more #mechanics had this set, there would definitely be less cussing 🤬 in the shops! FFA100 1/4x...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 2.1K likes on average.

Content Type Analysis

Content Distribution

67%
33%
Videos (8)Photos (4)

Videos

Better
Avg Likes488
Avg Comments8

Photos

Avg Likes257
Avg Comments7

Videos outperform photos by 232 avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">60.2</span>%

Likes Trend

-61.3%

Before: 592 avg

After: 229 avg

Comments Trend

+43.2%

Before: 6 avg

After: 9 avg

Total Engagement

-60.2%

Before: 598 avg

After: 238 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
1-100 chars
Medium
10
101-500 chars
Long
2
500+ chars
MediumBest
Likes453
Comments8
Long
Likes199
Comments6

Average caption length: 326 characters. Medium captions (101-500 chars) perform best with 461 avg engagements.

Hashtag Performance

With Hashtags

Better

11

posts

Avg Likes434
Avg Comments8

Without Hashtags

1

posts

Avg Likes158
Avg Comments4

Most Used Hashtags

#tools×10#vimtools×9#mechanic×6#automechanic×6#tooltruck×5#bicycle×2#mechaniclife×2#toolreview×2#dualdrive×2#bicycletoolkit×1

Average 4.6 hashtags per post. Posts with hashtags get 280 more avg engagements.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 126.5K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.002

Excellent

Engagement Rate

0.33%

Below average

Total Followers

126.5K

Following 218
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 1-3% benchmark for medium accounts
  • Average of 411 likes and 8 comments per post

Hashtags & Captions

Top Hashtags

#tools(10)
#vimtools(9)
#mechanic(6)
#automechanic(6)
#tooltruck(5)
#bicycle(2)

Based on 12 recent posts

Top Caption Words

tool(9)
kit(7)
drive(6)
pieces(6)
know(5)
let(5)

Common words filtered out for relevance

Content Themes

Content Mood

Neutral & Informative38% dominant+Energetic & Driven

The overall tone of this profile's content leans towards neutral & informative with elements of energetic & driven.

Travel & Adventure

Content related to travel destinations and adventures

Relevance100%

Lifestyle & Fashion

Content about lifestyle, fashion, and personal style

Relevance50%

Business & Motivation

Entrepreneurship and motivational content

Relevance50%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance50%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

English86%
Portuguese7%
Spanish4%
German3%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMacro Influencer

100K-1M followers

Est. Reach per Post1.2K

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily English content. Average post reaches an estimated 1.2K accounts.

Best Time to Post

Best performing time: Tuesday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @vimtools's recent content

@vimtools's engagement rate of 0.33% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 67% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is high with an average interval of 1 days between posts. high frequency typically leads to better audience retention.

Best performing video generated 5.1x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 326 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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