@volcom
Volcom
🗣️ #AliveWeRide @volcomskate @volcomsurf @volcomsnow @volcomwomens @volcomyouth @volcommtb
@volcom Profile Analysis Summary
Based on the last 12 posts
When we look at how volcom's audience interacts with their content, we see an engagement rate of 0.21% — that's about 2.9K likes and 39 comments per post on average. For accounts in the 1M+ follower range, the typical rate is around 1.2%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 25% of recent posts are videos and 75% are photos.
On the posting side, new content shows up pretty much every day — a highly consistent rhythm. Captions tend to be moderate-length, averaging around 196 characters.
Key Metrics
1.4M
Followers
536
Following
12
Total Posts
0.21%
Engagement Rate
2.9K
Avg Likes
39
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
1,393,485 followers
0.21% engagement rate
12 posts, 39 avg comments
2599.8:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
34.8K
Total Likes
464
Total Comments
Engagement Rate
Your engagement rate is 82% below the Mega (1M+) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 96% below typical Mega (1M+) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comments are 97% below the Mega (1M+) average. Try asking questions or creating discussion-worthy content.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
1.0
Posts per day
7
Posts per week
Saturday
Most active day
Posts by Weekday
Top Performing Content
Same era. Same energy ♾️ The latest Coco collection is here. Sporty, nostalgic, & chill. Designed fo...
View on Instagram
35 Years of the Stone 🍻 The best things in life happen when you embrace the change. These early ca...
View on Instagram
3 spots, 3 different kinds of terrain. Check @miltonmartinez and all his ATV madness in Microwave. P...
View on InstagramAnalyzed 12 posts. Top content receives 9.4K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 289 avg engagements per post.
Engagement Trend
Overall Trend
IncreasingComparing 6 older posts to 6 recent posts. Overall engagement has increased by <span class="font-medium text-green-400">123.7</span>%
Likes Trend
+121.8%
Before: 1.8K avg
After: 4K avg
Comments Trend
+365.9%
Before: 14 avg
After: 64 avg
Total Engagement
+123.7%
Before: 1.8K avg
After: 4.1K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 196 characters. Medium captions (101-500 chars) perform best with 3.5K avg engagements.
Hashtag Performance
With Hashtags
4
posts
Without Hashtags
8
posts
Most Used Hashtags
Average 0.3 hashtags per post. Posts with hashtags get 738 more avg engagements.
Growth Indicators
Account Classification
Mega InfluencerWith 1.4M followers, this account falls in the Mega category (1M-10M). Typical engagement for this tier: 0.2-0.5%
Following/Followers
0.000
ExcellentEngagement Rate
0.21%
Above averageTotal Followers
1.4M
Following 536- • Very influential - follows far fewer than followers
- • Engagement rate is above the 0.2-0.5% benchmark for mega accounts
- • Average of 2.9K likes and 39 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards energetic & driven with elements of neutral & informative.
Travel & Adventure
Content related to travel destinations and adventures
Photography & Art
Focus on visual storytelling and artistic content
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Beauty & Skincare
Beauty tips and skincare routines
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
1M+ followers
Estimated based on average engagement × 3
Audience Summary
This established account shows low engagement with primarily English content. Average post reaches an estimated 8.7K accounts.
Best Time to Post
Best performing time: Sunday 8pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @volcom's recent content
@volcom's engagement rate of 0.21% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.
Content strategy is 75% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is high with an average interval of 1 days between posts. high frequency typically leads to better audience retention.
Best performing photo generated 3.2x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a moderate approach with an average of 196 characters. This moderate style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.