waypointretail's engagement rate sits at 9.33%. That's 87% above what you'd typically see for accounts with 1K-10K followers (average 5%) — a sign of a genuinely connected audience.

Out of the last 12 posts, 83% are videos and 17% are photos. Notably, videos tend to get 31.1x more engagement than photos. New posts appear roughly every 2 days — a steady, reliable rhythm. Captions lean moderate, averaging 320 characters.