whoop's engagement rate sits at 0.49%. For accounts with 1M+ followers, the average is around 1.2%, so there's some room to grow — though every community is unique.

Out of the last 12 posts, 50% are videos and 50% are photos. Notably, videos tend to get 2.3x more engagement than photos. Content shows up about every 33 days. Captions lean moderate, averaging 259 characters.