@zerowasteadda
Pankti Pandey
Scientist | Educator | Speaker National Creator Award Winner A lifestyle for environment Vocal for Local #purposepeopleplanet
@zerowasteadda Profile Analysis Summary
Based on the last 12 posts
When we look at how zerowasteadda's audience interacts with their content, we see an engagement rate of 1.45% — that's about 6.4K likes and 295 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here — but every audience is different.
Looking at content mix, about 50% of recent posts are videos and 50% are photos. Interestingly, video content tends to spark 2.9x more interaction than photos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 72 days — a infrequent rhythm. Captions tend to be detailed, averaging around 645 characters.
Key Metrics
460.9K
Followers
1.1K
Following
12
Total Posts
1.45%
Engagement Rate
6.4K
Avg Likes
295
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
460,861 followers
1.45% engagement rate
12 posts, 295 avg comments
403.9:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
76.6K
Total Likes
3.5K
Total Comments
Engagement Rate
Your engagement rate is 20% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.
Avg. Likes per Post
Your average likes are 20% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.
Avg. Comments per Post
Your comment rate exceeds the Mid-tier (100K-500K) average by 18%. You're building meaningful conversations with your audience.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.0
Posts per day
0
Posts per week
Tuesday
Most active day
Posts by Weekday
Top Performing Content
What’s your thought on earth day ? #earth #earthday #sustainability #zerowaste #climatechange
View on Instagram
What difficulties you face in summer during composting ? #sustainability #ecofriendly #zerowaste #su...
View on InstagramAnalyzed 12 posts. Top content receives 25.9K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Videos outperform photos by 6.4K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">87.8</span>%
Likes Trend
-87.4%
Before: 11.3K avg
After: 1.4K avg
Comments Trend
-96.4%
Before: 571 avg
After: 20 avg
Total Engagement
-87.8%
Before: 11.9K avg
After: 1.5K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 645 characters. Short captions (1-100 chars) perform best with 15.4K avg engagements.
Hashtag Performance
With Hashtags
11
posts
Without Hashtags
1
posts
Most Used Hashtags
Average 4.6 hashtags per post. Posts with hashtags get 7.2K more avg engagements.
Growth Indicators
Account Classification
Medium InfluencerWith 460.9K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.002
ExcellentEngagement Rate
1.45%
Above averageTotal Followers
460.9K
Following 1.1K- • Very influential - follows far fewer than followers
- • Engagement rate is above the 1-3% benchmark for medium accounts
- • Average of 6.4K likes and 295 comments per post
Hashtags & Captions
Top Hashtags
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards romantic & emotional with elements of neutral & informative.
Nature & Environment
Posts featuring natural landscapes and wildlife
Business & Motivation
Entrepreneurship and motivational content
Travel & Adventure
Content related to travel destinations and adventures
Lifestyle & Fashion
Content about lifestyle, fashion, and personal style
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement × 3
Audience Summary
This established account shows average engagement with primarily English content. Average post reaches an estimated 19.1K accounts.
Best Time to Post
Best performing time: Wednesday 4am
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @zerowasteadda's recent content
@zerowasteadda's engagement rate of 1.45% is average compared to similar accounts. This indicates a average level of audience interaction and content effectiveness.
Content strategy is 50% focused on photos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 72 days between posts. low frequency typically leads to better audience retention.
Best performing video generated 3.9x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a detailed approach with an average of 645 characters. This detailed style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.