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JOEver wondered how designers actually break into commercial work? You don’t wait for a commercial project to magically appear. You build the path toward it. If I had zero commercial experience but wanted one, here’s exactly what I’d do:
1. Create a mini commercial portfolio
Mock up lobbies, offices, cafés, retail spaces. Show you understand flow, durability, and function.
2. Put that portfolio everywhere
Website, IG highlights, Pinterest, LinkedIn. Let people see what you can do.
3. Connect with local pros already doing commercial work
Architects, contractors, developers, realtors. Get in those rooms.
4. Walk into new businesses and introduce yourself
Boutiques, salons, studios, medical offices. Offer a design audit or consult.
5. Start with the small spaces
A single office or reception area can lead to full-scale projects fast.
6. Document everything
Your process, sourcing, before/afters, mood boards. Your first project becomes proof for your next ten.
Commercial design happens through intention, visibility, and showing up before the opportunity arrives. Save this if commercial design is on your 2025 vision board. 🤍✨
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