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ALWhat began as a PhD research experiment to compare language models has evolved into Arena, a shared space where human judgment shapes the future of AI. We partnered with Arena to craft a new look rooted in trust, precision, and progress—one that emphasizes the real-world impact of evaluating artificial intelligence. Designed to feel both academic and alive, the result is a brand identity built to measure what matters most.
In collaboration with the Arena team, and animation by @madebyfern. More to come!
@alright.studio










