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THGen Z drinks 28% less alcohol, but takes 50% of all personal loans. They hold just 4% of total bank deposits, yet drive the biggest consumption shift India has ever seen.
To understand this massive shift, we sat down with:
* Sameer Shetty, Head of Digital Business & Transformation, Axis Bank
* Madhivanan Balakrishnan, CEO of Apollo 24/7
* Akhil Gupta, Co-founder of NoBroker
If you’re building a brand, scaling a startup, or trying to decode the behavior of the 'New' Indian consumer, this conversation will change how you look at the market.
Watch the full episode on Think School YouTube, releasing at 6pm today!
{Gen Z India, consumer behavior, digital trust, WhatsApp, Gen-Z}
@thethinkschool










