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IN🔥 Ashish Lath — the guy who turned credit card points into 430+ free flights, 100+ hotel nights and ₹15 lakh worth of jewellery — without spending his own money. Ashish isn’t your typical startup founder. Before SaveSage, he worked as an executive assistant — even to Snapdeal’s Kunal Bahl — learning real-world business logic from the inside. But he didn’t stop there. Instead of seeing credit card reward points as useless leftovers, he cracked the code that most people waste or ignore, and turned it into a business idea that made the Sharks rethink plastic money entirely. On Shark Tank India Season 5, Ashish shocked everyone by revealing that he and his wife have taken over 430 free flights, stayed 100 nights in hotels and bought ₹15 lakh worth of jewellery over the last decade — without paying for them — just by optimising credit card spends and reward points smartly. His number wasn’t bragging — it was proof that his AI-powered platform SaveSage can turn what most see as debt liability into real savings and lifestyle benefits. The fun didn’t stop with numbers. During the pitch, Aman Gupta — a Shark and founder of boAt — challenged Ashish in a live flight search contest to find the cheapest ticket, only to play and have Ashish score right on the Tank floor. That moment wasn’t just entertaining — it showed that practical intelligence beats assumption every time. In the end, four Sharks — Namita Thapar, Anupam Mittal, Mohit Yadav and Kunal Bahl — came together and gave him a ₹4 crore deal for 9 % equity, valuing the company at a serious number and validating that SaveSage isn’t just a gimmick — it’s a real financial optimisation tool for millions of cardholders. This pitch wasn’t about flashy products or celebrity endorsements. It was about real money habits, reward psychology, and turning everyday spending into smarter financial behaviour. That’s why SaveSage didn’t just impress the Sharks — it educated them. #SharkTankIndia #SaveSage #SmartSpending #CardRewards [ creditcardpoints fintech startupindia personalfinance travelhacks financialliteracy expenseoptimization AIplatform savingsmaximisation freeflights hotelrewards lifestyle credit @sonylivindia
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