ABC News vs The Wall Street Journal — Instagram Profile Comparison
Compare ABC News and The Wall Street Journal Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.
This page provides a detailed Instagram comparison between @abcnews (ABC News) and @wsj (The Wall Street Journal). With 5.6M and 5.8M followers respectively, both accounts are classified as Mega and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.
Profile Overview
All the news and information you need to see. ABC News streaming now on Disney+.
5.6M
Followers
49%
147
Following
71.6K
Posts
89%
Visual storytelling from WSJ.🗞 📷 @wsjphotos ✒️ @wsjmag 🏘 @wsjrealestate 🏝️ @wsjoffduty 🎤 @wsjlive 📣 @wsjopinion 🗣️ @wsjfreeexpression
5.8M
Followers
51%
211
Following
8.7K
Posts
11%
In this overview, @wsj is currently leading the comparison with stronger numbers in 2 out of 3 primary metrics. The percentage bars reflect each account's share relative to the combined total of both profiles.
Top Performing Posts
President Trump explained why he voted by mail in the special election in Florida this past Tuesday. The election was for the statehouse district that included his Mar-a-Lago estate. Trump has spoken critically about voting by mail for years. During his Cabinet meeting on Thursday, Trump said, "if you're away, we have an exception" to use a mail-in ballot. Read more at the link in bio.
@wsj's best post achieved 29.6K likes, which is 26.9K more than @abcnews's top post at 2.8K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.
Key Metrics Comparison
In this head-to-head comparison, @wsj wins 5 out of 6 categories while @abcnews takes 1. @wsj leads overall, but @abcnews shows notable strength in Total Posts.
The most significant gap appears in Total Posts, where @abcnews leads by 88%.
Hashtag Performance
1
With Hashtags
11
Without Hashtags
0
With Hashtags
12
Without Hashtags
@abcnews uses an average of 0.1 hashtags per post, while @wsj does not currently use hashtags. The data shows that hashtags boost engagement for @abcnews.
Engagement Trend
-70.6%
Engagement change
Likes
Comments
-58.3%
Engagement change
Likes
Comments
@abcnews shows a significant -70.6% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.
@wsj shows a significant -58.3% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.
Overall, @wsj demonstrates the stronger engagement trajectory in this comparison.
Posting Frequency
@abcnews
@wsj
Both accounts post approximately 12.0 and 12.0 times per week respectively. @abcnews achieves a higher consistency score of 59%, meaning their posting schedule is more predictable.
@abcnews is most active on Thursday, while @wsj prefers Monday.
Advanced Analytics
The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".
Account Classification
5.6M followers
Range: 1M-10M
@abcnews
5.8M followers
Range: 1M-10M
@wsj
The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.
Engagement Quality
@abcnews
0.02%
Benchmark: 0.2-0.5%
@wsj
0.14%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@abcnews
1:38K
Very influential
@wsj
1:27.3K
Very influential
Content Density(posts per 1K followers)
@abcnews
12.83
Very Active@wsj
1.51
ActiveContent Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.
Expert Verdict & Conclusion
Overall Analysis:
After analyzing all available metrics across 5 categories, @wsj emerges as the clear leader in this comparison with 4 metric wins compared to @abcnews's 1.
@abcnews
@abcnews excels in: Posts.
@wsj
@wsj excels in: Followers, Engagement Rate, Avg Likes, Avg Comments.
With an engagement rate of 0.14% (benchmark for this size: 0.2-0.5%), this profile demonstrates below-average audience interaction.
Conclusion
This comparison highlights that Instagram success is multifaceted. While @wsj has the larger audience (5.8M followers), @wsj generates deeper engagement per post (0.14%). Both accounts represent significant influence within their space on Instagram.
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