Apoorva Arora vs The Local Project — Instagram Profile Comparison
Compare Apoorva Arora and The Local Project Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.
This page provides a detailed Instagram comparison between @apooarora (Apoorva Arora) and @thelocalproject (The Local Project). With 1.7M and 1.8M followers respectively, both accounts are classified as Mega and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.
Profile Overview
सफ़र और तारीख़ की बात मत करो मुझे अगला क़दम रखने के लिए ज़मीन दो -पाश Enquiries- apoorvaarorawork@gmail.com apoorvaarora@exceedworld.co.in
1.7M
Followers
50%
873
Following
1.4K
Posts
13%
An architecture and design publication exploring how locality shapes homes, interiors, and spaces. Founded by @aidananderson.
1.8M
Followers
50%
3.7K
Following
9.8K
Posts
87%
In this overview, @thelocalproject is currently leading the comparison with stronger numbers in 3 out of 3 primary metrics. The percentage bars reflect each account's share relative to the combined total of both profiles.
Top Performing Posts

Issue No. 19 Feature • The interior palette of The Corner Shop House is pared back but warm, built on natural finishes and thoughtful detailing. “We steered away from paint and plaster as much as we could,” says Daniel North of @downienorth. “We only painted the metalwork, and everything else was installed as it was finished.” Bricks in varied autumnal tones form the walls, while spotted gum veneer and integrated joinery keep surfaces uncluttered and sleek. The metalwork throughout is a rich terracotta hue. Head to the link in bio to read The Corner Shop House by Downie North on The Local Project or in the Issue No. 19 print publication. Photography by @_clintonweaver. Architecture by Downie North. Build by @bcm.projects. Styling by @atelier_roomonfire. Landscape design by @dangarbarinsmith. Furniture by @fleurstudios_, @haydesign , @jardanfurniture, @livingedge , @mamacasa.official, Ted O’Donnell and @stylecraftfurniture. Lighting by Hay, @lightingcollective, @louispoulsen and @volkerhaug. Carpet by @cadrys. Tapware by @brodware. Stone and tiles by @artedomus and @ecooutdoor. Bricks by @krausebricks. Appliances by @vzug. Artwork by @galiagluckman, @malcolmgreenwoodceramics , @lisamjoness, @hughmccarthy , @caroline_mcgregor, @anyapesce , @ronanpirozzi and @suzannavangelov.
@apooarora's best post achieved 103.5K likes, which is 92.8K more than @thelocalproject's top post at 10.7K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.
Key Metrics Comparison
In this head-to-head comparison, each account wins 3 out of 6 categories — an evenly matched comparison with each account excelling in different areas.
The most significant gap appears in Engagement Rate, where @apooarora leads by 88%.
Hashtag Performance
5
With Hashtags
7
Without Hashtags
0
With Hashtags
12
Without Hashtags
@apooarora uses an average of 1.7 hashtags per post, while @thelocalproject does not currently use hashtags. The data shows that hashtags don't impact engagement for @apooarora.
Engagement Trend
-90.6%
Engagement change
Likes
Comments
+166.7%
Engagement change
Likes
Comments
@apooarora shows a significant -90.6% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.
@thelocalproject shows a positive 166.7% engagement growth, indicating increasing audience interest and content resonance.
Overall, @thelocalproject demonstrates the stronger engagement trajectory in this comparison.
Posting Frequency
@apooarora
@thelocalproject
Both accounts post approximately 12.0 and 12.0 times per week respectively. @thelocalproject achieves a higher consistency score of 16%, meaning their posting schedule is more predictable.
@apooarora is most active on Thursday, while @thelocalproject prefers Sunday.
Advanced Analytics
The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".
Account Classification
1.7M followers
Range: 1M-10M
@apooarora
1.8M followers
Range: 1M-10M
@thelocalproject
The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.
Engagement Quality
@apooarora
1.32%
Benchmark: 0.2-0.5%
@thelocalproject
0.15%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@apooarora
1:2K
Very influential
@thelocalproject
0.0021
Very influential
Content Density(posts per 1K followers)
@apooarora
0.81
Moderate@thelocalproject
5.59
ActiveContent Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.
Expert Verdict & Conclusion
Overall Analysis:
After analyzing all available metrics across 5 categories, @apooarora emerges as the narrow leader in this comparison with 3 metric wins compared to @thelocalproject's 2.
@apooarora
@apooarora excels in: Engagement Rate, Avg Likes, Avg Comments.
With an engagement rate of 1.32% (benchmark for this size: 0.2-0.5%), this profile demonstrates good audience interaction.
@thelocalproject
@thelocalproject excels in: Followers, Posts.
Conclusion
This comparison highlights that Instagram success is multifaceted. While @thelocalproject has the larger audience (1.8M followers), @apooarora generates deeper engagement per post (1.32%). Both accounts represent significant influence within their space on Instagram.
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