Architectural Digest vs Procreate — Instagram Profile Comparison
Compare Architectural Digest and Procreate Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.
This page provides a detailed Instagram comparison between @archdigest (Architectural Digest) and @procreate (Procreate). With 11.1M and 2.5M followers respectively, both accounts are classified as Celebrity and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.
Profile Overview
The International Design Authority. Tap the link below to read more about any photo.
11.1M
Followers
81%
777
Following
12
Posts
50%
Unleash your creative potential with our powerful illustration and animation apps, Procreate and Procreate Dreams.
2.5M
Followers
19%
1.5K
Following
12
Posts
50%
Both accounts show evenly matched primary metrics in this overview, with each profile holding the advantage in different areas.
Top Performing Posts
“I always said to myself, if I ever get lucky enough to be able to build my own home, I want her to be my architect,” says @cobiesmulders of Elizabeth Mackenzie, who she eventually did hire to craft her dream family cabin in British Columbia. Mackenzie collaborated with @skladan_architecture and Ben Leavitt (@haveyoumetbenjamin) of @plaidfoxstudio to create a retreat big enough for Smulders and her husband, Taran Killam, to host friends and family, but sleek enough to blend into the landscape. Tour the character-driven home at the link in bio. Photography @emaphotographi; Words @julietizon
Luca Testadiferro (@LucaTestadiferro) makes illustration look easy with skilful brushwork and confident lines. Focused on bringing fun, colour and brightness to his art, Luca chooses to leave behind the serious and sad ✨ Luca is currently concentrating on illustration, however, he has dedicated a lot of time in his career to tattoo and street art. When it comes to growth, he believes that taking part in open discussions is fundamental. He shared that “exchanging advice and constructive criticism” with different artists has helped to improve day by day. Check out (@LucaTestadiferro) for more fun 🩵 #ProcreateArtist
@archdigest's best post achieved 136.3K likes, which is 88.6K more than @procreate's top post at 47.7K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.
Key Metrics Comparison
In this head-to-head comparison, @procreate wins 3 out of 6 categories while @archdigest takes 2. @procreate leads overall, but @archdigest shows notable strength in Followers.
The most significant gap appears in Followers, where @archdigest leads by 77%.
Hashtag Performance
1
With Hashtags
11
Without Hashtags
11
With Hashtags
1
Without Hashtags
Both accounts employ hashtag strategies. @archdigest uses an average of 0.1 hashtags per post compared to @procreate's 1.0.
@procreate has a more effective hashtag strategy
Engagement Trend
+243.4%
Engagement change
Likes
Comments
+65.4%
Engagement change
Likes
Comments
@archdigest shows a positive 243.4% engagement growth, indicating increasing audience interest and content resonance.
@procreate shows a positive 65.4% engagement growth, indicating increasing audience interest and content resonance.
Overall, @archdigest demonstrates the stronger engagement trajectory in this comparison.
Posting Frequency
@archdigest
@procreate
Both accounts post approximately 12.0 and 12.0 times per week respectively. @procreate achieves a higher consistency score of 16%, meaning their posting schedule is more predictable.
@archdigest is most active on Wednesday, while @procreate prefers Tuesday.
Advanced Analytics
The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".
Account Classification
11.1M followers
Range: 10M+
@archdigest
2.5M followers
Range: 1M-10M
@procreate
The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.
Engagement Quality
@archdigest
0.23%
Benchmark: 0.1-0.2%
@procreate
0.47%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@archdigest
1:14.3K
Very influential
@procreate
1:1.7K
Very influential
Content Density(posts per 1K followers)
@archdigest
0.00
Low@procreate
0.00
LowContent Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.
Expert Verdict & Conclusion
Overall Analysis:
Both profiles share similar strengths, making the competition between them quite balanced.
@archdigest
@archdigest excels in: Followers, Avg Likes.
@procreate
@procreate excels in: Engagement Rate, Avg Comments.
With an engagement rate of 0.47% (benchmark for this size: 0.2-0.5%), this profile demonstrates below-average audience interaction.
Conclusion
This comparison highlights that Instagram success is multifaceted. While @archdigest has the larger audience (11.1M followers), @procreate generates deeper engagement per post (0.47%). Both accounts represent significant influence within their space on Instagram.
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