BBC Earth vs CNN — Instagram Profile Comparison

Compare BBC Earth and CNN Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.

This page provides a detailed Instagram comparison between @bbcearth (BBC Earth) and @cnn (CNN). With 10.8M and 22.9M followers respectively, both accounts are classified as Celebrity and Celebrity level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.

@
VS
@

Profile Overview

A window to our world 🌎 This is a commercial channel from BBC Studios.

10.8M

Followers

32%

416

Following

12

Posts

50%

ComparisonTrailing
Leader

Asking the hard questions and bringing unique perspective from across the globe. This is CNN.

22.9M

Followers

68%

320

Following

12

Posts

50%

ComparisonLeading

Both accounts show evenly matched primary metrics in this overview, with each profile holding the advantage in different areas.

Top Performing Posts

Winner
Top post by @bbcearth

A message from Sir David Attenborough on the eve of his 100th birthday 💌 Join us tomorrow and keep an eye on our stories as we celebrate this remarkable milestone for one of the greatest storytellers of our time. #DavidAttenborough100 #DavidAttenborough

@bbcearth
689.7K
12.6K
Top post by @cnn

A viral clip from Beijing sparked online speculation that President Donald Trump was trying to sneak a look at Chinese President Xi Jinping's notes. But a closer look at the footage tells a different story.

@cnn
58.1K
2.1K
🏆 689.7K likesVS58.1K likes

@bbcearth's best post achieved 689.7K likes, which is 631.6K more than @cnn's top post at 58.1K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.

Key Metrics Comparison

@bbcearth(4 wins)
VS
(1 wins)@cnn
10.8M
Followers
53% ahead
22.9M
416
Following
23% ahead
320
12
Total Posts
12
1.55%
Engagement Rate
97% ahead
0.05%
164.3K
Avg Likes
93% ahead
11.1K
2.6K
Avg Comments
60% ahead
1K
🏆 bbcearth4 - 1cnn

In this head-to-head comparison, @bbcearth wins 4 out of 6 categories while @cnn takes 1. @bbcearth leads overall, but @cnn shows notable strength in Followers.

The most significant gap appears in Engagement Rate, where @bbcearth leads by 97%.

Hashtag Performance

Better Strategy
@bbcearth

11

With Hashtags

1

Without Hashtags

Avg per post2.4
Avg Likes176.5K
Avg Comments2.8K
Hashtags boost engagement
#davidattenborough#davidattenborough100#planetearth#pe20#attenboroughat100
@cnn

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags don't help

@bbcearth uses an average of 2.4 hashtags per post, while @cnn does not currently use hashtags. The data shows that hashtags boost engagement for @bbcearth.

Engagement Trend

Better Trend
@bbcearth
Growing

+56.0%

Engagement change

+56%

Likes

+35%

Comments

Older posts avg130.4K
Recent posts avg203.4K
@cnn
Declining

-72.6%

Engagement change

-73%

Likes

-71%

Comments

Older posts avg19K
Recent posts avg5.2K

@bbcearth shows a positive 56.0% engagement growth, indicating increasing audience interest and content resonance.

@cnn shows a significant -72.6% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.

Overall, @bbcearth demonstrates the stronger engagement trajectory in this comparison.

Posting Frequency

@bbcearth

Posts/Week
12.0
Avg Days Between
0.0
Most Active Day
Friday
Consistency30%

@cnn

Posts/Week
12.0
Avg Days Between
0.0
Most Active Day
Saturday
Consistency49%

Both accounts post approximately 12.0 and 12.0 times per week respectively. @cnn achieves a higher consistency score of 49%, meaning their posting schedule is more predictable.

@bbcearth is most active on Friday, while @cnn prefers Saturday.

Advanced Analytics

Authority Score
Winner
67
Expert
@bbcearth
Reach25/25
Engagement10/30
Ratio20/20
Consistency2/15
Verification10/10
Authority Score
57
Established
@cnn
Reach25/25
Engagement0/30
Ratio20/20
Consistency2/15
Verification10/10

The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".

Account Classification

Celebrity

10.8M followers

Range: 10M+

@bbcearth

Celebrity

22.9M followers

Range: 10M+

@cnn

Influence Index
Winner
78
/ 100
@bbcearth
Influence Index
70
/ 100
@cnn

The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.

Engagement Quality

@bbcearth

1.55%

Benchmark: 0.1-0.2%

Average

@cnn

0.05%

Benchmark: 0.1-0.2%

Low

Following/Followers Ratio

@bbcearth

1:25.9K

Very influential

Excellent

@cnn

1:71.6K

Very influential

Excellent

Content Density(posts per 1K followers)

@bbcearth

0.00

Low

@cnn

0.00

Low

Content Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.

Expert Verdict & Conclusion

Overall Analysis:

After analyzing all available metrics across 5 categories, @bbcearth emerges as the clear leader in this comparison with 3 metric wins compared to @cnn's 1.


@bbcearth

@bbcearth excels in: Engagement Rate, Avg Likes, Avg Comments.

With an engagement rate of 1.55% (benchmark for this size: 0.1-0.2%), this profile demonstrates good audience interaction.

Engagement RateAvg LikesAvg Comments

@cnn

@cnn excels in: Followers.

Followers

Conclusion

This comparison highlights that Instagram success is multifaceted. While @cnn has the larger audience (22.9M followers), @bbcearth generates deeper engagement per post (1.55%). Both accounts represent significant influence within their space on Instagram.

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Analysis FAQ

FAQ About @bbcearth vs @cnn

Detailed answers about this specific comparison and metrics

Based on our real-time data, cnn leads the follower count with a difference of 12,110,111 followers. Specifically, @bbcearth has 10,788,793 followers while @cnn has 22,898,904 followers. Follower count is one of the most visible Instagram metrics and indicates the overall reach of each account. However, a higher follower count doesn't always mean better performance — engagement rate and content quality are equally important factors to consider when comparing Instagram profiles.

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