BBC Earth vs COMPLEX — Instagram Profile Comparison
Compare BBC Earth and COMPLEX Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.
This page provides a detailed Instagram comparison between @bbcearth (BBC Earth) and @complex (COMPLEX). With 10.8M and 10.8M followers respectively, both accounts are classified as Celebrity and Celebrity level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.
Profile Overview
A window to our world 🌎 This is a commercial channel from BBC Studios.
10.8M
Followers
50%
418
Following
7.4K
Posts
9%
🛍️ @ComplexShop 💥@ComplexCon 🎧@ComplexMusic 👟@ComplexSneakers 🏀@ComplexSports 💧@ComplexStyle 🎬@ComplexPop 📰@ComplexInPrint 🍽️ @FamilyStyleFest
10.8M
Followers
50%
1.1K
Following
78.5K
Posts
91%
In this overview, @complex is currently leading the comparison with stronger numbers in 2 out of 3 primary metrics. The percentage bars reflect each account's share relative to the combined total of both profiles.
Top Performing Posts
Polar bear cubs take their very first steps 🐻❄️🐾 After spending months inside her den without food, a mother polar bear finally emerges into the Arctic spring. Her cubs, born blind and deaf in the darkness, are stepping out into the world for the very first time. Celebrate 20 years of Planet Earth with us. Find out where to watch the full episode via the link in our bio 💚 #PlanetEarth #DavidAttenborough #PE20
@complex's best post achieved 307.4K likes, which is 270.2K more than @bbcearth's top post at 37.2K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.
Key Metrics Comparison
In this head-to-head comparison, @complex wins 5 out of 6 categories while @bbcearth takes 1. @complex leads overall, but @bbcearth shows notable strength in Followers.
The most significant gap appears in Total Posts, where @complex leads by 91%.
Hashtag Performance
12
With Hashtags
0
Without Hashtags
2
With Hashtags
10
Without Hashtags
Both accounts employ hashtag strategies. @bbcearth uses an average of 3.3 hashtags per post compared to @complex's 0.3.
@bbcearth has a more effective hashtag strategy
Engagement Trend
-61.9%
Engagement change
Likes
Comments
-90.4%
Engagement change
Likes
Comments
@bbcearth shows a significant -61.9% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.
@complex shows a significant -90.4% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.
Overall, @bbcearth demonstrates the stronger engagement trajectory in this comparison.
Posting Frequency
@bbcearth
@complex
Both accounts post approximately 12.0 and 12.0 times per week respectively. @bbcearth achieves a higher consistency score of 71%, meaning their posting schedule is more predictable.
This significant consistency gap suggests that @bbcearth follows a more disciplined content calendar, which typically results in better algorithm favorability on Instagram.
Advanced Analytics
The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".
Account Classification
10.8M followers
Range: 10M+
@bbcearth
10.8M followers
Range: 10M+
@complex
The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.
Engagement Quality
@bbcearth
0.07%
Benchmark: 0.1-0.2%
@complex
0.50%
Benchmark: 0.1-0.2%
Following/Followers Ratio
@bbcearth
1:25.8K
Very influential
@complex
1:10K
Very influential
Content Density(posts per 1K followers)
@bbcearth
0.69
Moderate@complex
7.28
ActiveContent Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.
Expert Verdict & Conclusion
Overall Analysis:
After analyzing all available metrics across 5 categories, @complex emerges as the clear leader in this comparison with 4 metric wins compared to @bbcearth's 1.
@bbcearth
@bbcearth excels in: Followers.
@complex
@complex excels in: Engagement Rate, Posts, Avg Likes, Avg Comments.
With an engagement rate of 0.50% (benchmark for this size: 0.1-0.2%), this profile demonstrates below-average audience interaction.
Conclusion
This comparison highlights that Instagram success is multifaceted. While @bbcearth has the larger audience (10.8M followers), @complex generates deeper engagement per post (0.50%). Both accounts represent significant influence within their space on Instagram.
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