Compass vs Douglas Cosmetics — Instagram Profile Comparison

Compare Compass and Douglas Cosmetics Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.

This page provides a detailed Instagram comparison between @compass (Compass) and @douglas_cosmetics (Douglas Cosmetics). With 237.9K and 1.2M followers respectively, both accounts are classified as Large and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.

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VS
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Profile Overview

At Compass, our mission is to help everyone find their place in the world.

237.9K

Followers

17%

2K

Following

12

Posts

50%

ComparisonTrailing
Leader

Your favorite Beautyretailer🩵 Use #douglascosmetics Werde jetzt @douglascreator 📸 Shop now & Welcome to Beautiful 🛍️

1.2M

Followers

83%

1.2K

Following

12

Posts

50%

ComparisonLeading

Both accounts show evenly matched primary metrics in this overview, with each profile holding the advantage in different areas.

Top Performing Posts

Winner
Top post by @compass

We are thrilled to announce that for the fifth consecutive year, RealTrends has named Compass the # 1 independent brokerage in the U.S. by sales volume! To our extraordinarily talented real estate professionals and employees – this accomplishment is a reflection of all of you. It’s been your big dreams, your collaboration, your passion, your creativity and your commitment to excellence that have raised the bar for our entire industry. Thank you for being on this journey with us – this moment is yours to celebrate! #thisiscompass

@compass
2.6K
100
Top post by @douglas_cosmetics

Germany, Austria & Switzerland 📍 You’ve seen the glow for years, now we’re ready for our next chapter. Closer to you. CAIA is opening at Europe’s leading beauty retailer, Douglas, where you’ll be able to discover a curation of CAIA’s bestselling assortment at counters across 8 cities. This Thursday, at 10AM. We can’t wait to meet you 💖

@douglas_cosmetics
2.1K
126
🏆 2.6K likesVS2.1K likes

@compass's best post achieved 2.6K likes, which is 453 more than @douglas_cosmetics's top post at 2.1K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.

Key Metrics Comparison

@compass(3 wins)
VS
(2 wins)@douglas_cosmetics
237.9K
Followers
79% ahead
1.2M
2K
Following
43% ahead
1.2K
12
Total Posts
12
0.22%
Engagement Rate
68% ahead
0.07%
494
Avg Likes
38% ahead
803
41
Avg Comments
27% ahead
30
🏆 compass3 - 2douglas_cosmetics

In this head-to-head comparison, @compass wins 3 out of 6 categories while @douglas_cosmetics takes 2. @compass leads overall, but @douglas_cosmetics shows notable strength in Followers.

The most significant gap appears in Followers, where @douglas_cosmetics leads by 79%.

Hashtag Performance

Better Strategy
@compass

3

With Hashtags

9

Without Hashtags

Avg per post0.6
Avg Likes859
Avg Comments39
Hashtags boost engagement
#thisiscompass#agentsofcompass#compassluxury#luxuryatcompass#curatedmagazine
@douglas_cosmetics

10

With Hashtags

2

Without Hashtags

Avg per post3.1
Avg Likes645
Avg Comments23
Hashtags don't help
#douglascosmetics#douglas#douglasgönnt#skincare#teaser

Both accounts employ hashtag strategies. @compass uses an average of 0.6 hashtags per post compared to @douglas_cosmetics's 3.1.

@compass has a more effective hashtag strategy

Engagement Trend

@compass
Declining

-97.0%

Engagement change

-98%

Likes

-83%

Comments

Older posts avg1K
Recent posts avg32
Better Trend
@douglas_cosmetics
Declining

-36.3%

Engagement change

-38%

Likes

+12%

Comments

Older posts avg1K
Recent posts avg648

@compass shows a significant -97.0% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.

@douglas_cosmetics shows a moderate -36.3% engagement decline, which is common for accounts adjusting their content strategy.

Overall, @douglas_cosmetics demonstrates the stronger engagement trajectory in this comparison.

Posting Frequency

@compass

Posts/Week
12.0
Avg Days Between
0.0
Most Active Day
Thursday
Consistency20%

@douglas_cosmetics

Posts/Week
12.0
Avg Days Between
0.0
Most Active Day
Friday
Consistency8%

Both accounts post approximately 12.0 and 12.0 times per week respectively. @compass achieves a higher consistency score of 20%, meaning their posting schedule is more predictable.

@compass is most active on Thursday, while @douglas_cosmetics prefers Friday.

Advanced Analytics

Authority Score
51
Established
@compass
Reach17/25
Engagement2/30
Ratio20/20
Consistency2/15
Verification10/10
Authority Score
Winner
54
Established
@douglas_cosmetics
Reach22/25
Engagement0/30
Ratio20/20
Consistency2/15
Verification10/10

The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".

Account Classification

Medium

237.9K followers

Range: 50K-500K

@compass

Mega

1.2M followers

Range: 1M-10M

@douglas_cosmetics

Influence Index
56
/ 100
@compass
Influence Index
Winner
65
/ 100
@douglas_cosmetics

The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.

Engagement Quality

@compass

0.22%

Benchmark: 1-3%

Low

@douglas_cosmetics

0.07%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@compass

0.0085

Very influential

Excellent

@douglas_cosmetics

0.0010

Very influential

Excellent

Content Density(posts per 1K followers)

@compass

0.05

Low

@douglas_cosmetics

0.01

Low

Content Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.

Expert Verdict & Conclusion

Overall Analysis:

Both profiles share similar strengths, making the competition between them quite balanced.


@compass

@compass excels in: Engagement Rate, Avg Comments.

With an engagement rate of 0.22% (benchmark for this size: 1-3%), this profile demonstrates below-average audience interaction.

Engagement RateAvg Comments

@douglas_cosmetics

@douglas_cosmetics excels in: Followers, Avg Likes.

FollowersAvg Likes

Conclusion

This comparison highlights that Instagram success is multifaceted. While @douglas_cosmetics has the larger audience (1.2M followers), @compass generates deeper engagement per post (0.22%). Both accounts represent significant influence within their space on Instagram.

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Analysis FAQ

FAQ About @compass vs @douglas_cosmetics

Detailed answers about this specific comparison and metrics

Based on our real-time data, douglas_cosmetics leads the follower count with a difference of 922,328 followers. Specifically, @compass has 237,899 followers while @douglas_cosmetics has 1,160,227 followers. Follower count is one of the most visible Instagram metrics and indicates the overall reach of each account. However, a higher follower count doesn't always mean better performance — engagement rate and content quality are equally important factors to consider when comparing Instagram profiles.

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