ESPN vs The Washington Post — Instagram Profile Comparison

Compare ESPN and The Washington Post Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.

This page provides a detailed Instagram comparison between @espn (ESPN) and @washingtonpost (The Washington Post). With 28.3M and 7.5M followers respectively, both accounts are classified as Celebrity and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.

@
VS
@

Profile Overview

Leader

🏆@sportscenter 🏉@espnnfl 🏀@nbaonespn 👊@espnmma 💥@espnringside ⚽️ @espnfc 💪@espnw 🍿@collegegameday 🏈@espncfb 📈@sportscenternext 🏎️ @espnf1 💰@espnbet

28.3M

Followers

79%

570

Following

12

Posts

50%

ComparisonLeading

Delivering the news and helping you understand complex topics 🗞 @postpolitics @poststyle @postclimate

7.5M

Followers

21%

190

Following

12

Posts

50%

ComparisonTrailing

In this overview, @espn is currently leading the comparison with stronger numbers in 2 out of 3 primary metrics. The percentage bars reflect each account's share relative to the combined total of both profiles.

Top Performing Posts

Winner
Top post by @espn

THE SUPER BOWL LXI LOGO IS HERE 🎈 @neacedagr8

@espn
299.8K
6.2K
Top post by @washingtonpost

Pop superstars Shakira, Madonna and BTS will headline the FIFA World Cup final’s halftime show, set to take place July 19 in New Jersey. It’s the first time the World Cup soccer final will feature a half-time performance, organizers said, calling it a “singular moment” that will be broadcast live around the world. The show will be curated by Coldplay frontman Chris Martin, who announced the lineup, taking suggestions on performers from members of the Muppets, including Elmo, the Cookie Monster and Miss Piggy. The tournament will be held across the United States, Mexico and Canada from June 11 through July 19, with 48 countries taking part. Host cities include Atlanta, Boston, Miami, Houston and Seattle, as well as Mexico City, Guadalajara, Toronto and Vancouver. The final will take place at MetLife Stadium in East Rutherford, New Jersey, on July 19 at 8 p.m. Read more about the halftime show by tapping the link in our bio.

@washingtonpost
11.1K
179
🏆 299.8K likesVS11.1K likes

@espn's best post achieved 299.8K likes, which is 288.8K more than @washingtonpost's top post at 11.1K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.

Key Metrics Comparison

@espn(5 wins)
VS
(0 wins)@washingtonpost
28.3M
Followers
73% ahead
7.5M
570
Following
67% ahead
190
12
Total Posts
12
0.30%
Engagement Rate
73% ahead
0.08%
83.6K
Avg Likes
93% ahead
5.8K
1K
Avg Comments
84% ahead
163
🏆 espn5 - 0washingtonpost

In this head-to-head comparison, @espn wins 5 out of 6 categories while @washingtonpost takes 0. @espn leads overall, but @washingtonpost shows notable strength in —.

The most significant gap appears in Avg Likes, where @espn leads by 93%.

Hashtag Performance

@espn

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags don't help
@washingtonpost

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags don't help

Neither account currently uses hashtags in their recent posts. For accounts of this size, hashtag impact on reach is typically minimal since their content is primarily distributed through the main feed algorithm. However, strategic hashtag use can still improve discoverability for new audiences.

Engagement Trend

Better Trend
@espn
Declining

-32.5%

Engagement change

-32%

Likes

-57%

Comments

Older posts avg101.1K
Recent posts avg68.2K
@washingtonpost
Declining

-45.5%

Engagement change

-45%

Likes

-45%

Comments

Older posts avg7.7K
Recent posts avg4.2K

@espn shows a moderate -32.5% engagement decline, which is common for accounts adjusting their content strategy.

@washingtonpost shows a moderate -45.5% engagement decline, which is common for accounts adjusting their content strategy.

Overall, @espn demonstrates the stronger engagement trajectory in this comparison.

Posting Frequency

@espn

Posts/Week
12.0
Avg Days Between
0.0
Most Active Day
Friday
Consistency9%

@washingtonpost

Posts/Week
12.0
Avg Days Between
0.0
Most Active Day
Thursday
Consistency26%

Both accounts post approximately 12.0 and 12.0 times per week respectively. @washingtonpost achieves a higher consistency score of 26%, meaning their posting schedule is more predictable.

@espn is most active on Friday, while @washingtonpost prefers Thursday.

Advanced Analytics

Authority Score
Winner
59
Established
@espn
Reach25/25
Engagement2/30
Ratio20/20
Consistency2/15
Verification10/10
Authority Score
54
Established
@washingtonpost
Reach22/25
Engagement0/30
Ratio20/20
Consistency2/15
Verification10/10

The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".

Account Classification

Celebrity

28.3M followers

Range: 10M+

@espn

Mega

7.5M followers

Range: 1M-10M

@washingtonpost

Influence Index
Winner
71
/ 100
@espn
Influence Index
65
/ 100
@washingtonpost

The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.

Engagement Quality

@espn

0.30%

Benchmark: 0.1-0.2%

Low

@washingtonpost

0.08%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@espn

1:49.6K

Very influential

Excellent

@washingtonpost

1:39.6K

Very influential

Excellent

Content Density(posts per 1K followers)

@espn

0.00

Low

@washingtonpost

0.00

Low

Content Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.

Expert Verdict & Conclusion

Overall Analysis:

After analyzing all available metrics across 5 categories, @espn emerges as the clear leader in this comparison with 4 metric wins compared to @washingtonpost's 0.


@espn

@espn excels in: Followers, Engagement Rate, Avg Likes, Avg Comments.

With an engagement rate of 0.30% (benchmark for this size: 0.1-0.2%), this profile demonstrates below-average audience interaction.

FollowersEngagement RateAvg LikesAvg Comments

@washingtonpost

No leading metrics in this comparison


Conclusion

This comparison highlights that Instagram success is multifaceted. While @espn has the larger audience (28.3M followers), @espn generates deeper engagement per post (0.30%). Both accounts represent significant influence within their space on Instagram.

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Analysis FAQ

FAQ About @espn vs @washingtonpost

Detailed answers about this specific comparison and metrics

Based on our real-time data, espn leads the follower count with a difference of 20,751,334 followers. Specifically, @espn has 28,275,003 followers while @washingtonpost has 7,523,669 followers. Follower count is one of the most visible Instagram metrics and indicates the overall reach of each account. However, a higher follower count doesn't always mean better performance — engagement rate and content quality are equally important factors to consider when comparing Instagram profiles.

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