Gemma Styles vs America's Test Kitchen — Instagram Profile Comparison

Compare Gemma Styles and America's Test Kitchen Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.

This page provides a detailed Instagram comparison between @gemmastyles (Gemma Styles) and @testkitchen (America's Test Kitchen). With 9.7M and 1.9M followers respectively, both accounts are classified as Mega and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.

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VS
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Profile Overview

Leader

📕 bestselling author of Why Am I Like This? 🌍 slow fashion and pro planet 🎙️ award winning podcaster @goodinfluencegs 🧠 ambassador @mqmentalhealth

9.7M

Followers

83%

2.8K

Following

12

Posts

50%

ComparisonLeading

Where curious cooks become confident cooks. It’s Sauces Week! Discover easy ways to upgrade your favorite dishes with dips, dressings, and more. ⬇️

1.9M

Followers

17%

1.1K

Following

12

Posts

50%

ComparisonTrailing

In this overview, @gemmastyles is currently leading the comparison with stronger numbers in 2 out of 3 primary metrics. The percentage bars reflect each account's share relative to the combined total of both profiles.

Top Performing Posts

Winner
Top post by @gemmastyles

✨ WHY AM I LIKE THIS? ✨⁣ ⁣ Entering my author era… Bonkers thrilled (and anxious beyond all reason) to tell you about my debut book, Why Am I Like This? (!!!)⁣ ⁣ Not a book about me but a book about us, I take a journey through some of the questions that might have us frustrated: Is our mental health getting worse? Why is connecting so important? Can we change our brains?⁣ ⁣ AVAILABLE TO PRE-ORDER NOW — the link is in my bio and stories ⁣ ⁣ Can’t wait to chat to you more about it, show off the cover and all that fun stuff… I really hope you’ll enjoy it and take away a sense of knowing yourself better.⁣ ⁣ Coming 12th September 2024 from @penguinukbooks

@gemmastyles
249.8K
2.5K
Top post by @testkitchen

Wax paper and parchment paper might look nearly identical, but only one is oven-safe. @lisam_atk explains the key differences between these two kitchen staples.

@testkitchen
5.4K
52
🏆 249.8K likesVS5.4K likes

@gemmastyles's best post achieved 249.8K likes, which is 244.4K more than @testkitchen's top post at 5.4K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.

Key Metrics Comparison

@gemmastyles(5 wins)
VS
(0 wins)@testkitchen
9.7M
Followers
80% ahead
1.9M
2.8K
Following
60% ahead
1.1K
12
Total Posts
12
0.65%
Engagement Rate
84% ahead
0.10%
62.4K
Avg Likes
97% ahead
2K
403
Avg Comments
92% ahead
33
🏆 gemmastyles5 - 0testkitchen

In this head-to-head comparison, @gemmastyles wins 5 out of 6 categories while @testkitchen takes 0. @gemmastyles leads overall, but @testkitchen shows notable strength in —.

The most significant gap appears in Avg Likes, where @gemmastyles leads by 97%.

Hashtag Performance

Better Strategy
@gemmastyles

1

With Hashtags

11

Without Hashtags

Avg per post0.2
Avg Likes8K
Avg Comments53
Hashtags don't help
#mentalhealthawareness#adhdawareness
@testkitchen

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags don't help

@gemmastyles uses an average of 0.2 hashtags per post, while @testkitchen does not currently use hashtags. The data shows that hashtags don't impact engagement for @gemmastyles.

Engagement Trend

@gemmastyles
Declining

-41.5%

Engagement change

-41%

Likes

-77%

Comments

Older posts avg79.2K
Recent posts avg46.4K
Better Trend
@testkitchen
Growing

+69.6%

Engagement change

+68%

Likes

+195%

Comments

Older posts avg1.5K
Recent posts avg2.6K

@gemmastyles shows a moderate -41.5% engagement decline, which is common for accounts adjusting their content strategy.

@testkitchen shows a positive 69.6% engagement growth, indicating increasing audience interest and content resonance.

Overall, @testkitchen demonstrates the stronger engagement trajectory in this comparison.

Posting Frequency

@gemmastyles

Posts/Week
12.0
Avg Days Between
0.1
Most Active Day
Tuesday
Consistency12%

@testkitchen

Posts/Week
12.0
Avg Days Between
0.0
Most Active Day
Tuesday
Consistency41%

Both accounts post approximately 12.0 and 12.0 times per week respectively. @testkitchen achieves a higher consistency score of 41%, meaning their posting schedule is more predictable.

This significant consistency gap suggests that @testkitchen follows a more disciplined content calendar, which typically results in better algorithm favorability on Instagram.

Advanced Analytics

Authority Score
Winner
59
Established
@gemmastyles
Reach22/25
Engagement5/30
Ratio20/20
Consistency2/15
Verification10/10
Authority Score
55
Established
@testkitchen
Reach22/25
Engagement1/30
Ratio20/20
Consistency2/15
Verification10/10

The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".

Account Classification

Mega

9.7M followers

Range: 1M-10M

@gemmastyles

Mega

1.9M followers

Range: 1M-10M

@testkitchen

Influence Index
Winner
68
/ 100
@gemmastyles
Influence Index
66
/ 100
@testkitchen

The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.

Engagement Quality

@gemmastyles

0.65%

Benchmark: 0.2-0.5%

Low

@testkitchen

0.10%

Benchmark: 0.2-0.5%

Low

Following/Followers Ratio

@gemmastyles

1:3.4K

Very influential

Excellent

@testkitchen

1:1.7K

Very influential

Excellent

Content Density(posts per 1K followers)

@gemmastyles

0.00

Low

@testkitchen

0.01

Low

Content Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.

Expert Verdict & Conclusion

Overall Analysis:

After analyzing all available metrics across 5 categories, @gemmastyles emerges as the clear leader in this comparison with 4 metric wins compared to @testkitchen's 0.


@gemmastyles

@gemmastyles excels in: Followers, Engagement Rate, Avg Likes, Avg Comments.

With an engagement rate of 0.65% (benchmark for this size: 0.2-0.5%), this profile demonstrates below-average audience interaction.

FollowersEngagement RateAvg LikesAvg Comments

@testkitchen

No leading metrics in this comparison


Conclusion

This comparison highlights that Instagram success is multifaceted. While @gemmastyles has the larger audience (9.7M followers), @gemmastyles generates deeper engagement per post (0.65%). Both accounts represent significant influence within their space on Instagram.

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Analysis FAQ

FAQ About @gemmastyles vs @testkitchen

Detailed answers about this specific comparison and metrics

Based on our real-time data, gemmastyles leads the follower count with a difference of 7,779,865 followers. Specifically, @gemmastyles has 9,725,589 followers while @testkitchen has 1,945,724 followers. Follower count is one of the most visible Instagram metrics and indicates the overall reach of each account. However, a higher follower count doesn't always mean better performance — engagement rate and content quality are equally important factors to consider when comparing Instagram profiles.

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