Good Ads Matter vs rhode skin — Instagram Profile Comparison

Compare Good Ads Matter and rhode skin Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.

This page provides a detailed Instagram comparison between @goodadsmatter (Good Ads Matter) and @rhode (rhode skin). With 931.4K and 4.7M followers respectively, both accounts are classified as Large and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.

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VS
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Profile Overview

The Top 1% Club for Advertising & Marketing! Celebrating the Best Ads & Ad Makers from Across the Globe, Consciously Hand-picked by @purpose.studios

931.4K

Followers

17%

965

Following

12

Posts

50%

ComparisonTrailing
Leader

one of everything really good ✨ a new philosophy on skincare developed by @haileybieber.

4.7M

Followers

83%

507

Following

12

Posts

50%

ComparisonLeading

Both accounts show evenly matched primary metrics in this overview, with each profile holding the advantage in different areas.

Top Performing Posts

Top post by @goodadsmatter

A giant fruit friend, brought to life for a giant initiative #GoodAdsMatter Tesco’s Free Fruit & Veg for Schools programme builds on its earlier initiative with a clear goal, to double its reach from 500 to 1,000 schools. Through this, the brand aims to provide for over 1 million children across the UK. Customers can contribute to the programme by donating every time fruit and vegetables are purchased at Tesco. The campaign follows a friendly giant made entirely of fruits and vegetables, travelling across the UK with a small companion, distributing produce to children by giving pieces of himself away. It is a memorable representation of Tesco’s initiative. Set to Roger Hodgson’s ‘Give a Little Bit’, the soundtrack blends in perfectly with the narrative. Built over six months of post-production, the giant is made up of over 105,000 individual pieces of photorealistic fruit and vegetables. The scale and detail make the giant feel believable, adding to the charm of the film. The campaign has been rolled out across multiple touchpoints, including TV, social, radio, print, OOH, and DOOH, making it a fully integrated effort that carries the message far beyond just the film. Country: UK Year: 2026 Brand: Tesco @tesco Agency: BBH London @bbhlondon @bbhblacksheep Executive Creative Director: Felipe Guimaraes @mr_filly Associate Creative Directors: Holly Fallows & Charlotte Watmough Creatives:Khushali Patel & Sarah Millyard Managing Director: James Rice Business Lead: Tori Meadows Chief Strategy Officer: Saskia Jones Production Company: MJZ London @mjzworldwide Director: Nick Ball @ballztopia Executive Producer: Dickie Jeffares @vickydesuarez Head of production: Lucy Jones @lj0nes Production Manager: Daniel Gay @danthatman Producer: Ewen Brown @ewenbrown Production Assistant: Spike Elwood DOP: Ben Fordesman @fordesman Managing Director: Lindsay Turnham @lindstpics 1st AD: Ben Gill @bencgill Production Designer: Marco Puig @marcopuigfilm Media: EssenceMediacom @essencemediacom_uk Edit: STITCH London @stitchediting Editor: Leo King @leo_king_editor Edit Assistant: Ruoyu Ou ruoyu3 Credits are continued in the comments

@goodadsmatter
6K
63
Winner
Top post by @rhode

jack’s mom 🌼

@rhode
667.6K
1.6K
6K likesVS667.6K likes 🏆

@rhode's best post achieved 667.6K likes, which is 661.6K more than @goodadsmatter's top post at 6K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.

Key Metrics Comparison

@goodadsmatter(1 wins)
VS
(4 wins)@rhode
931.4K
Followers
80% ahead
4.7M
965
Following
47% ahead
507
12
Total Posts
12
0.30%
Engagement Rate
88% ahead
2.50%
2.7K
Avg Likes
98% ahead
116.3K
50
Avg Comments
86% ahead
370
goodadsmatter1 - 4🏆 rhode

In this head-to-head comparison, @rhode wins 4 out of 6 categories while @goodadsmatter takes 1. @rhode leads overall, but @goodadsmatter shows notable strength in Following.

The most significant gap appears in Avg Likes, where @rhode leads by 98%.

Hashtag Performance

Better Strategy
@goodadsmatter

9

With Hashtags

3

Without Hashtags

Avg per post0.8
Avg Likes2.7K
Avg Comments50
Hashtags don't help
#goodadsmatter
@rhode

0

With Hashtags

12

Without Hashtags

Avg per post0.0
Avg Likes0
Avg Comments0
Hashtags don't help

@goodadsmatter uses an average of 0.8 hashtags per post, while @rhode does not currently use hashtags. The data shows that hashtags don't impact engagement for @goodadsmatter.

Engagement Trend

@goodadsmatter
Declining

-31.9%

Engagement change

-32%

Likes

+1%

Comments

Older posts avg3.3K
Recent posts avg2.2K
Better Trend
@rhode
Growing

+35.4%

Engagement change

+35%

Likes

+11%

Comments

Older posts avg99.1K
Recent posts avg134.2K

@goodadsmatter shows a moderate -31.9% engagement decline, which is common for accounts adjusting their content strategy.

@rhode shows a positive 35.4% engagement growth, indicating increasing audience interest and content resonance.

Overall, @rhode demonstrates the stronger engagement trajectory in this comparison.

Posting Frequency

@goodadsmatter

Posts/Week
12.0
Avg Days Between
0.0
Most Active Day
Monday
Consistency12%

@rhode

Posts/Week
12.0
Avg Days Between
0.0
Most Active Day
Wednesday
Consistency70%

Both accounts post approximately 12.0 and 12.0 times per week respectively. @rhode achieves a higher consistency score of 70%, meaning their posting schedule is more predictable.

This significant consistency gap suggests that @rhode follows a more disciplined content calendar, which typically results in better algorithm favorability on Instagram.

@goodadsmatter is most active on Monday, while @rhode prefers Wednesday.

Advanced Analytics

Authority Score
54
Established
@goodadsmatter
Reach20/25
Engagement2/30
Ratio20/20
Consistency2/15
Verification10/10
Authority Score
Winner
69
Expert
@rhode
Reach22/25
Engagement15/30
Ratio20/20
Consistency2/15
Verification10/10

The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".

Account Classification

Large

931.4K followers

Range: 500K-1M

@goodadsmatter

Mega

4.7M followers

Range: 1M-10M

@rhode

Influence Index
61
/ 100
@goodadsmatter
Influence Index
Winner
78
/ 100
@rhode

The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.

Engagement Quality

@goodadsmatter

0.30%

Benchmark: 0.5-1%

Low

@rhode

2.50%

Benchmark: 0.2-0.5%

Average

Following/Followers Ratio

@goodadsmatter

0.0010

Very influential

Excellent

@rhode

1:9.2K

Very influential

Excellent

Content Density(posts per 1K followers)

@goodadsmatter

0.01

Low

@rhode

0.00

Low

Content Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.

Expert Verdict & Conclusion

Overall Analysis:

After analyzing all available metrics across 5 categories, @rhode emerges as the clear leader in this comparison with 4 metric wins compared to @goodadsmatter's 0.


@goodadsmatter

No leading metrics in this comparison

@rhode

@rhode excels in: Followers, Engagement Rate, Avg Likes, Avg Comments.

With an engagement rate of 2.50% (benchmark for this size: 0.2-0.5%), this profile demonstrates good audience interaction.

FollowersEngagement RateAvg LikesAvg Comments

Conclusion

This comparison highlights that Instagram success is multifaceted. While @rhode has the larger audience (4.7M followers), @rhode generates deeper engagement per post (2.50%). Both accounts represent significant influence within their space on Instagram.

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Analysis FAQ

FAQ About @goodadsmatter vs @rhode

Detailed answers about this specific comparison and metrics

Based on our real-time data, rhode leads the follower count with a difference of 3,726,931 followers. Specifically, @goodadsmatter has 931,366 followers while @rhode has 4,658,297 followers. Follower count is one of the most visible Instagram metrics and indicates the overall reach of each account. However, a higher follower count doesn't always mean better performance — engagement rate and content quality are equally important factors to consider when comparing Instagram profiles.

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