Good Ads Matter vs rhode skin — Instagram Profile Comparison
Compare Good Ads Matter and rhode skin Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.
This page provides a detailed Instagram comparison between @goodadsmatter (Good Ads Matter) and @rhode (rhode skin). With 931.4K and 4.7M followers respectively, both accounts are classified as Large and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.
Profile Overview
The Top 1% Club for Advertising & Marketing! Celebrating the Best Ads & Ad Makers from Across the Globe, Consciously Hand-picked by @purpose.studios
931.4K
Followers
17%
965
Following
12
Posts
50%
one of everything really good ✨ a new philosophy on skincare developed by @haileybieber.
4.7M
Followers
83%
507
Following
12
Posts
50%
Both accounts show evenly matched primary metrics in this overview, with each profile holding the advantage in different areas.
Top Performing Posts

A giant fruit friend, brought to life for a giant initiative #GoodAdsMatter Tesco’s Free Fruit & Veg for Schools programme builds on its earlier initiative with a clear goal, to double its reach from 500 to 1,000 schools. Through this, the brand aims to provide for over 1 million children across the UK. Customers can contribute to the programme by donating every time fruit and vegetables are purchased at Tesco. The campaign follows a friendly giant made entirely of fruits and vegetables, travelling across the UK with a small companion, distributing produce to children by giving pieces of himself away. It is a memorable representation of Tesco’s initiative. Set to Roger Hodgson’s ‘Give a Little Bit’, the soundtrack blends in perfectly with the narrative. Built over six months of post-production, the giant is made up of over 105,000 individual pieces of photorealistic fruit and vegetables. The scale and detail make the giant feel believable, adding to the charm of the film. The campaign has been rolled out across multiple touchpoints, including TV, social, radio, print, OOH, and DOOH, making it a fully integrated effort that carries the message far beyond just the film. Country: UK Year: 2026 Brand: Tesco @tesco Agency: BBH London @bbhlondon @bbhblacksheep Executive Creative Director: Felipe Guimaraes @mr_filly Associate Creative Directors: Holly Fallows & Charlotte Watmough Creatives:Khushali Patel & Sarah Millyard Managing Director: James Rice Business Lead: Tori Meadows Chief Strategy Officer: Saskia Jones Production Company: MJZ London @mjzworldwide Director: Nick Ball @ballztopia Executive Producer: Dickie Jeffares @vickydesuarez Head of production: Lucy Jones @lj0nes Production Manager: Daniel Gay @danthatman Producer: Ewen Brown @ewenbrown Production Assistant: Spike Elwood DOP: Ben Fordesman @fordesman Managing Director: Lindsay Turnham @lindstpics 1st AD: Ben Gill @bencgill Production Designer: Marco Puig @marcopuigfilm Media: EssenceMediacom @essencemediacom_uk Edit: STITCH London @stitchediting Editor: Leo King @leo_king_editor Edit Assistant: Ruoyu Ou ruoyu3 Credits are continued in the comments
@rhode's best post achieved 667.6K likes, which is 661.6K more than @goodadsmatter's top post at 6K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.
Key Metrics Comparison
In this head-to-head comparison, @rhode wins 4 out of 6 categories while @goodadsmatter takes 1. @rhode leads overall, but @goodadsmatter shows notable strength in Following.
The most significant gap appears in Avg Likes, where @rhode leads by 98%.
Hashtag Performance
9
With Hashtags
3
Without Hashtags
0
With Hashtags
12
Without Hashtags
@goodadsmatter uses an average of 0.8 hashtags per post, while @rhode does not currently use hashtags. The data shows that hashtags don't impact engagement for @goodadsmatter.
Engagement Trend
-31.9%
Engagement change
Likes
Comments
+35.4%
Engagement change
Likes
Comments
@goodadsmatter shows a moderate -31.9% engagement decline, which is common for accounts adjusting their content strategy.
@rhode shows a positive 35.4% engagement growth, indicating increasing audience interest and content resonance.
Overall, @rhode demonstrates the stronger engagement trajectory in this comparison.
Posting Frequency
@goodadsmatter
@rhode
Both accounts post approximately 12.0 and 12.0 times per week respectively. @rhode achieves a higher consistency score of 70%, meaning their posting schedule is more predictable.
This significant consistency gap suggests that @rhode follows a more disciplined content calendar, which typically results in better algorithm favorability on Instagram.
@goodadsmatter is most active on Monday, while @rhode prefers Wednesday.
Advanced Analytics
The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".
Account Classification
931.4K followers
Range: 500K-1M
@goodadsmatter
4.7M followers
Range: 1M-10M
@rhode
The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.
Engagement Quality
@goodadsmatter
0.30%
Benchmark: 0.5-1%
@rhode
2.50%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@goodadsmatter
0.0010
Very influential
@rhode
1:9.2K
Very influential
Content Density(posts per 1K followers)
@goodadsmatter
0.01
Low@rhode
0.00
LowContent Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.
Expert Verdict & Conclusion
Overall Analysis:
After analyzing all available metrics across 5 categories, @rhode emerges as the clear leader in this comparison with 4 metric wins compared to @goodadsmatter's 0.
@goodadsmatter
No leading metrics in this comparison
@rhode
@rhode excels in: Followers, Engagement Rate, Avg Likes, Avg Comments.
With an engagement rate of 2.50% (benchmark for this size: 0.2-0.5%), this profile demonstrates good audience interaction.
Conclusion
This comparison highlights that Instagram success is multifaceted. While @rhode has the larger audience (4.7M followers), @rhode generates deeper engagement per post (2.50%). Both accounts represent significant influence within their space on Instagram.
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