Humans of New York vs the pointer brothers — Instagram Profile Comparison
Compare Humans of New York and the pointer brothers Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.
This page provides a detailed Instagram comparison between @humansofny (Humans of New York) and @thepointerbrothers (the pointer brothers). With 12.6M and 2.5M followers respectively, both accounts are classified as Celebrity and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.
Profile Overview
New York City, one story at a time. Created by Brandon Stanton Dear New York available wherever books are sold.
12.6M
Followers
83%
720
Following
12
Posts
50%
your internet homies 🤝👀 @henrybudrewicz and @mikebuddha_ ⠀⠀ @mywifesboyfriend @proudlyaverage @averagegolf thepointerbros@gmail.com
2.5M
Followers
17%
702
Following
12
Posts
50%
In this overview, @humansofny is currently leading the comparison with stronger numbers in 2 out of 3 primary metrics. The percentage bars reflect each account's share relative to the combined total of both profiles.
Top Performing Posts

A few years ago I received a DM from @zohrankmamdani. Only recently did I discover its existence. It was a very unusual DM—especially coming from a local assemblyman who would soon be running for higher office. He had very little name recognition at the time, and could have benefited from publicity. But unlike the thousands of messages I’ve received from people with something to promote, Zohran did not ask to be featured on Humans of New York. Instead he asked if he could introduce me to taxi drivers that were struggling beneath the burden of debt. Coming from a man with political ambitions, this self-denying request was so strange as to be almost singular. I don’t endorse politicians on Humans of New York. But I’ll endorse a good man. And it was a good man who cleared 30 minutes from his schedule yesterday to swing by Grand Central to visit Dear New York. Nearly fifty student artists were visiting that day with their families, and I thought a surprise visit from this widely-loved future mayor would be a special memory for all of them. Before Zohran’s arrival I was convinced I’d made a terrible mistake. The Vanderbilt Hall exhibit was filled to capacity with adult visitors. Dear New York is self-funded so there was very little staff and security for crowd control. In the crush of people I was almost certain this special day for the kids would devolve into thirty minutes of selfie requests. But everyone rose to the occasion. Hundreds of adults quickly cleared the room and stood outside the exhibit. Eleven very notable adult artists are also featured in the exhibition, but even they took a step back, so that these students could briefly have the stage to themselves. Each child stood by their work and Zohran was able to meet all of them, one at a time, and honor their contributions to the most-visited art show in New York City. Thanks to everyone who ceded the stage yesterday to make this moment possible. Thank you Zohran for literally sitting down on the floor so that these young artists could feel so tall. Thank you for continually centering other people in your life and work. And thank you, for being such an important part of Dear New York.
@thepointerbrothers's best post achieved 696.8K likes, which is 440.5K more than @humansofny's top post at 256.2K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.
Key Metrics Comparison
In this head-to-head comparison, @humansofny wins 3 out of 6 categories while @thepointerbrothers takes 2. @humansofny leads overall, but @thepointerbrothers shows notable strength in Engagement Rate.
The most significant gap appears in Engagement Rate, where @thepointerbrothers leads by 91%.
Hashtag Performance
0
With Hashtags
12
Without Hashtags
12
With Hashtags
0
Without Hashtags
@thepointerbrothers uses an average of 1.8 hashtags per post, while @humansofny does not currently use hashtags. The data shows that hashtags boost engagement for @thepointerbrothers.
Engagement Trend
-59.9%
Engagement change
Likes
Comments
-37.4%
Engagement change
Likes
Comments
@humansofny shows a significant -59.9% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.
@thepointerbrothers shows a moderate -37.4% engagement decline, which is common for accounts adjusting their content strategy.
Overall, @thepointerbrothers demonstrates the stronger engagement trajectory in this comparison.
Posting Frequency
@humansofny
@thepointerbrothers
Both accounts post approximately 12.0 and 12.0 times per week respectively. @thepointerbrothers achieves a higher consistency score of 51%, meaning their posting schedule is more predictable.
This significant consistency gap suggests that @thepointerbrothers follows a more disciplined content calendar, which typically results in better algorithm favorability on Instagram.
@humansofny is most active on Monday, while @thepointerbrothers prefers Tuesday.
Advanced Analytics
The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".
Account Classification
12.6M followers
Range: 10M+
@humansofny
2.5M followers
Range: 1M-10M
@thepointerbrothers
The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.
Engagement Quality
@humansofny
0.42%
Benchmark: 0.1-0.2%
@thepointerbrothers
4.90%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@humansofny
1:17.4K
Very influential
@thepointerbrothers
1:3.6K
Very influential
Content Density(posts per 1K followers)
@humansofny
0.00
Low@thepointerbrothers
0.00
LowContent Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.
Expert Verdict & Conclusion
Overall Analysis:
Both profiles share similar strengths, making the competition between them quite balanced.
@humansofny
@humansofny excels in: Followers, Avg Comments.
@thepointerbrothers
@thepointerbrothers excels in: Engagement Rate, Avg Likes.
With an engagement rate of 4.90% (benchmark for this size: 0.2-0.5%), this profile demonstrates excellent audience interaction.
Conclusion
This comparison highlights that Instagram success is multifaceted. While @humansofny has the larger audience (12.6M followers), @thepointerbrothers generates deeper engagement per post (4.90%). Both accounts represent significant influence within their space on Instagram.
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