M·A·C Cosmetics vs OpenAI — Instagram Profile Comparison
Compare M·A·C Cosmetics and OpenAI Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.
This page provides a detailed Instagram comparison between @maccosmetics (M·A·C Cosmetics) and @openai (OpenAI). With 23.5M and 5.3M followers respectively, both accounts are classified as Celebrity and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.
Profile Overview
All Ages, All Races, All Genders
23.5M
Followers
82%
1.4K
Following
12
Posts
50%
OpenAI’s mission is to ensure artificial intelligence benefits all of humanity. Proud parent of @chatgpt and @openaidevs
5.3M
Followers
18%
5
Following
12
Posts
50%
In this overview, @maccosmetics is currently leading the comparison with stronger numbers in 2 out of 3 primary metrics. The percentage bars reflect each account's share relative to the combined total of both profiles.
Top Performing Posts
New prof pic To try the viral prompt yourself, just upload a photo to ChatGPT and ask: Redraw the attached image in the most clumsy, scribbly, and utterly pathetic way possible. Use a white background, and make it look like it was drawn in an old computer painting program with a mouse. It should be vaguely similar but also not really, kind of matching but also off in a confusing, awkward way, with that low-quality pixel-by-pixel feel that really emphasizes how ridiculously bad it is. Actually, you know what, whatever, just draw it however you want.
@openai's best post achieved 181.3K likes, which is 116.6K more than @maccosmetics's top post at 64.8K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.
Key Metrics Comparison
In this head-to-head comparison, @openai wins 3 out of 6 categories while @maccosmetics takes 2. @openai leads overall, but @maccosmetics shows notable strength in Followers.
The most significant gap appears in Following, where @maccosmetics leads by 100%.
Hashtag Performance
11
With Hashtags
1
Without Hashtags
1
With Hashtags
11
Without Hashtags
Both accounts employ hashtag strategies. @maccosmetics uses an average of 1.3 hashtags per post compared to @openai's 0.1.
@maccosmetics has a more effective hashtag strategy
Engagement Trend
-82.3%
Engagement change
Likes
Comments
-89.7%
Engagement change
Likes
Comments
@maccosmetics shows a significant -82.3% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.
@openai shows a significant -89.7% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.
Overall, @maccosmetics demonstrates the stronger engagement trajectory in this comparison.
Posting Frequency
@maccosmetics
@openai
Both accounts post approximately 12.0 and 12.0 times per week respectively. @maccosmetics achieves a higher consistency score of 46%, meaning their posting schedule is more predictable.
@maccosmetics is most active on Thursday, while @openai prefers Friday.
Advanced Analytics
The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".
Account Classification
23.5M followers
Range: 10M+
@maccosmetics
5.3M followers
Range: 1M-10M
@openai
The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.
Engagement Quality
@maccosmetics
0.03%
Benchmark: 0.1-0.2%
@openai
0.59%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@maccosmetics
1:16.8K
Very influential
@openai
1:1.1M
Very influential
Content Density(posts per 1K followers)
@maccosmetics
0.00
Low@openai
0.00
LowContent Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.
Expert Verdict & Conclusion
Overall Analysis:
After analyzing all available metrics across 5 categories, @openai emerges as the clear leader in this comparison with 3 metric wins compared to @maccosmetics's 1.
@maccosmetics
@maccosmetics excels in: Followers.
@openai
@openai excels in: Engagement Rate, Avg Likes, Avg Comments.
With an engagement rate of 0.59% (benchmark for this size: 0.2-0.5%), this profile demonstrates below-average audience interaction.
Conclusion
This comparison highlights that Instagram success is multifaceted. While @maccosmetics has the larger audience (23.5M followers), @openai generates deeper engagement per post (0.59%). Both accounts represent significant influence within their space on Instagram.
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