MAKEUP BY MARIO vs Nora & Khalid — Instagram Profile Comparison
Compare MAKEUP BY MARIO and Nora & Khalid Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.
This page provides a detailed Instagram comparison between @makeupbymario (MAKEUP BY MARIO) and @noraandkhalid (Nora & Khalid). With 13.8M and 2.8M followers respectively, both accounts are classified as Celebrity and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.
Profile Overview
Makeup Artist & Founder, CEO #MakeupByMario Cruelty-free beauty ✨
13.8M
Followers
83%
1.8K
Following
12
Posts
50%
Our world, as it unfolds Love, travel & family Based in Dubai 🇦🇪 📧: collab@noraandkhalid.com
2.8M
Followers
17%
3
Following
12
Posts
50%
In this overview, @makeupbymario is currently leading the comparison with stronger numbers in 2 out of 3 primary metrics. The percentage bars reflect each account's share relative to the combined total of both profiles.
Top Performing Posts
"For Emma’s Met Gala look, I kept the skin super sheer and luminous using SurrealSkin Foundation, only spot-concealing and softly sculpting for structure. The focus is that dimensional glow ~ layering mauve, plum, and flashes of iridescent yellow from the Ethereal Eyes, Master Metallics, and Master Metals palettes. Eyes are softly contoured and lifted with plum and mauve, then diffused for that slightly worn-in, hazy effect, with a hit of yellow through the inner corners to catch the light. Lips stay fresh and diffused in a muted nude so the skin and eyes remain the focus." - @lilly_keys Here’s the exact Makeup By Mario product list to achieve this look: Skin: SurrealSkin® Luminous Foundation in ‘3 W' SurrealSkin® Awakening Concealer in ‘170' SurrealSkin® Soft Blur Setting Powder in ‘1 - Fair Pink' SoftSculpt® Shaping Stick in ‘Light' SoftSculpt Transforming Skin Enhancer® in ‘Light' Eyes: Master Mattes® Eyeshadow Palette: The Neutrals Ethereal Eyes™ Eyeshadow Palette: The Original Master Metallics® Eyeshadow Palette Master Metals® Eyeshadow Palette Master Mattes® Long-Wear Cream Eyeshadow in ‘Slate' Master Mattes® Long-Wear Cream Eyeshadow in ‘Taupe' Master Mascara® in ’Super Black' Lip: Ultra Suede® Lipstick in ’Erin' Ultra Suede® Sculpting Lip Pencil in ‘Hugh' #MetGala #MakeupByMario
@noraandkhalid's best post achieved 1.5M likes, which is 1.4M more than @makeupbymario's top post at 106.2K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.
Key Metrics Comparison
In this head-to-head comparison, @noraandkhalid wins 3 out of 6 categories while @makeupbymario takes 2. @noraandkhalid leads overall, but @makeupbymario shows notable strength in Followers.
The most significant gap appears in Following, where @makeupbymario leads by 100%.
Hashtag Performance
12
With Hashtags
0
Without Hashtags
1
With Hashtags
11
Without Hashtags
Both accounts employ hashtag strategies. @makeupbymario uses an average of 1.4 hashtags per post compared to @noraandkhalid's 0.3.
@makeupbymario has a more effective hashtag strategy
Engagement Trend
-75.8%
Engagement change
Likes
Comments
+675.0%
Engagement change
Likes
Comments
@makeupbymario shows a significant -75.8% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.
@noraandkhalid shows a positive 675.0% engagement growth, indicating increasing audience interest and content resonance.
Overall, @noraandkhalid demonstrates the stronger engagement trajectory in this comparison.
Posting Frequency
@makeupbymario
@noraandkhalid
Both accounts post approximately 12.0 and 12.0 times per week respectively. @makeupbymario achieves a higher consistency score of 49%, meaning their posting schedule is more predictable.
This significant consistency gap suggests that @makeupbymario follows a more disciplined content calendar, which typically results in better algorithm favorability on Instagram.
Advanced Analytics
The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".
Account Classification
13.8M followers
Range: 10M+
@makeupbymario
2.8M followers
Range: 1M-10M
@noraandkhalid
The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.
Engagement Quality
@makeupbymario
0.13%
Benchmark: 0.1-0.2%
@noraandkhalid
6.89%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@makeupbymario
1:7.7K
Very influential
@noraandkhalid
1:923.4K
Very influential
Content Density(posts per 1K followers)
@makeupbymario
0.00
Low@noraandkhalid
0.00
LowContent Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.
Expert Verdict & Conclusion
Overall Analysis:
After analyzing all available metrics across 5 categories, @noraandkhalid emerges as the clear leader in this comparison with 3 metric wins compared to @makeupbymario's 1.
@makeupbymario
@makeupbymario excels in: Followers.
@noraandkhalid
@noraandkhalid excels in: Engagement Rate, Avg Likes, Avg Comments.
With an engagement rate of 6.89% (benchmark for this size: 0.2-0.5%), this profile demonstrates excellent audience interaction.
Conclusion
This comparison highlights that Instagram success is multifaceted. While @makeupbymario has the larger audience (13.8M followers), @noraandkhalid generates deeper engagement per post (6.89%). Both accounts represent significant influence within their space on Instagram.
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