MALUMA vs Surthany Hejeij — Instagram Profile Comparison
Compare MALUMA and Surthany Hejeij Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.
This page provides a detailed Instagram comparison between @maluma (MALUMA) and @surthycooks (Surthany Hejeij). With 63.2M and 16.9M followers respectively, both accounts are classified as Celebrity and Celebrity level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.
Profile Overview
✨السلطانة تطبخ 🇻🇪 🇱🇧 A food line developed by me @cooksbatata @surthycooksfood ✨
16.9M
Followers
21%
2.7K
Following
12
Posts
50%
Both accounts show evenly matched primary metrics in this overview, with each profile holding the advantage in different areas.
Top Performing Posts
@surthycooks's best post achieved 13.4M likes, which is 10.9M more than @maluma's top post at 2.5M likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.
Key Metrics Comparison
In this head-to-head comparison, @surthycooks wins 4 out of 6 categories while @maluma takes 1. @surthycooks leads overall, but @maluma shows notable strength in Followers.
The most significant gap appears in Engagement Rate, where @surthycooks leads by 91%.
Hashtag Performance
1
With Hashtags
11
Without Hashtags
1
With Hashtags
11
Without Hashtags
Both accounts employ hashtag strategies. @maluma uses an average of 0.2 hashtags per post compared to @surthycooks's 0.4.
@surthycooks has a more effective hashtag strategy
Engagement Trend
+75.3%
Engagement change
Likes
Comments
-96.5%
Engagement change
Likes
Comments
@maluma shows a positive 75.3% engagement growth, indicating increasing audience interest and content resonance.
@surthycooks shows a significant -96.5% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.
Overall, @maluma demonstrates the stronger engagement trajectory in this comparison.
Posting Frequency
@maluma
@surthycooks
Both accounts post approximately 12.0 and 12.0 times per week respectively. @maluma achieves a higher consistency score of 47%, meaning their posting schedule is more predictable.
This significant consistency gap suggests that @maluma follows a more disciplined content calendar, which typically results in better algorithm favorability on Instagram.
@maluma is most active on Tuesday, while @surthycooks prefers Saturday.
Advanced Analytics
The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".
Account Classification
63.2M followers
Range: 10M+
@maluma
16.9M followers
Range: 10M+
@surthycooks
The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.
Engagement Quality
@maluma
0.86%
Benchmark: 0.1-0.2%
@surthycooks
9.49%
Benchmark: 0.1-0.2%
Following/Followers Ratio
@maluma
1:232.2K
Very influential
@surthycooks
1:6.2K
Very influential
Content Density(posts per 1K followers)
@maluma
0.00
Low@surthycooks
0.00
LowContent Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.
Expert Verdict & Conclusion
Overall Analysis:
After analyzing all available metrics across 5 categories, @surthycooks emerges as the clear leader in this comparison with 3 metric wins compared to @maluma's 1.
@maluma
@maluma excels in: Followers.
@surthycooks
@surthycooks excels in: Engagement Rate, Avg Likes, Avg Comments.
With an engagement rate of 9.49% (benchmark for this size: 0.1-0.2%), this profile demonstrates excellent audience interaction.
Conclusion
This comparison highlights that Instagram success is multifaceted. While @maluma has the larger audience (63.2M followers), @surthycooks generates deeper engagement per post (9.49%). Both accounts represent significant influence within their space on Instagram.
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