Maybelline New York vs PUMA — Instagram Profile Comparison

Compare Maybelline New York and PUMA Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.

This page provides a detailed Instagram comparison between @maybelline (Maybelline New York) and @puma (PUMA). With 12.7M and 13.1M followers respectively, both accounts are classified as Celebrity and Celebrity level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.

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VS
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Profile Overview

💄Maybe it’s Maybelline 📍Born in New York 🔗Discover mental health resources ⬇️

12.7M

Followers

49%

1.5K

Following

1.9K

Posts

36%

ComparisonTrailing
Leader

13.1M

Followers

51%

152

Following

3.4K

Posts

64%

ComparisonLeading

In this overview, @puma is currently leading the comparison with stronger numbers in 2 out of 3 primary metrics. The percentage bars reflect each account's share relative to the combined total of both profiles.

Top Performing Posts

Top post by @maybelline

💜The Hannah Montana Pop-Up this weekend in Los Angeles celebrating the 20th anniversary💛 LA + NYC, you get the best of both worlds ✨ New York is up next weekend at 9 W 8th Street. Keep your eyes on our stories for more details. The Hannah Montana Anniversary Special premieres March 24th on Disney+ and Hulu. #HannahMontana20 @DisneyPlus @hulu

@maybelline
40.4K
344
Winner
Top post by @puma

Red, green, and taking over the block 🇵🇹🗽 Only NYC could serve a kit launch like this. For love of the shirt. For love of @portugal. Coming soon. #RollingNations

@puma
368.5K
1.1K
40.4K likesVS368.5K likes 🏆

@puma's best post achieved 368.5K likes, which is 328.1K more than @maybelline's top post at 40.4K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.

Key Metrics Comparison

@maybelline(1 wins)
VS
(5 wins)@puma
12.7M
Followers
3% ahead
13.1M
1.5K
Following
90% ahead
152
1.9K
Total Posts
43% ahead
3.4K
0.08%
Engagement Rate
86% ahead
0.56%
9.3K
Avg Likes
87% ahead
72.9K
592
Avg Comments
9% ahead
651
maybelline1 - 5🏆 puma

In this head-to-head comparison, @puma wins 5 out of 6 categories while @maybelline takes 1. @puma leads overall, but @maybelline shows notable strength in Following.

The most significant gap appears in Following, where @maybelline leads by 90%.

Hashtag Performance

@maybelline

6

With Hashtags

6

Without Hashtags

Avg per post0.5
Avg Likes15.3K
Avg Comments211
Hashtags boost engagement
#hannahmontana20#maybellinepartner#bravetogether#globalrecyclingday
@puma

6

With Hashtags

6

Without Hashtags

Avg per post0.5
Avg Likes127K
Avg Comments1.1K
Hashtags boost engagement
#rollingnations#puma#f1academy

Both accounts employ hashtag strategies. @maybelline uses an average of 0.5 hashtags per post compared to @puma's 0.5.

Engagement Trend

Better Trend
@maybelline
Growing

+215.7%

Engagement change

+291%

Likes

-78%

Comments

Older posts avg4.8K
Recent posts avg15K
@puma
Declining

-19.4%

Engagement change

-20%

Likes

+167%

Comments

Older posts avg81.5K
Recent posts avg65.7K

@maybelline shows a positive 215.7% engagement growth, indicating increasing audience interest and content resonance.

@puma shows a moderate -19.4% engagement decline, which is common for accounts adjusting their content strategy.

Overall, @maybelline demonstrates the stronger engagement trajectory in this comparison.

Posting Frequency

@maybelline

Posts/Week
12.0
Avg Days Between
0.1
Most Active Day
Sunday
Consistency4%

@puma

Posts/Week
12.0
Avg Days Between
0.0
Most Active Day
Friday
Consistency26%

Both accounts post approximately 12.0 and 12.0 times per week respectively. @puma achieves a higher consistency score of 26%, meaning their posting schedule is more predictable.

This significant consistency gap suggests that @puma follows a more disciplined content calendar, which typically results in better algorithm favorability on Instagram.

@maybelline is most active on Sunday, while @puma prefers Friday.

Advanced Analytics

Authority Score
70
Expert
@maybelline
Reach25/25
Engagement0/30
Ratio20/20
Consistency15/15
Verification10/10
Authority Score
Winner
75
Expert
@puma
Reach25/25
Engagement5/30
Ratio20/20
Consistency15/15
Verification10/10

The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".

Account Classification

Celebrity

12.7M followers

Range: 10M+

@maybelline

Celebrity

13.1M followers

Range: 10M+

@puma

Influence Index
70
/ 100
@maybelline
Influence Index
Winner
73
/ 100
@puma

The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.

Engagement Quality

@maybelline

0.08%

Benchmark: 0.1-0.2%

Low

@puma

0.56%

Benchmark: 0.1-0.2%

Low

Following/Followers Ratio

@maybelline

1:8.6K

Very influential

Excellent

@puma

1:86.2K

Very influential

Excellent

Content Density(posts per 1K followers)

@maybelline

0.15

Moderate

@puma

0.26

Moderate

Content Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.

Expert Verdict & Conclusion

Overall Analysis:

After analyzing all available metrics across 5 categories, @puma emerges as the clear leader in this comparison with 5 metric wins compared to @maybelline's 0.


@maybelline

No leading metrics in this comparison

@puma

@puma excels in: Followers, Engagement Rate, Posts, Avg Likes, Avg Comments.

With an engagement rate of 0.56% (benchmark for this size: 0.1-0.2%), this profile demonstrates below-average audience interaction.

FollowersEngagement RatePostsAvg LikesAvg Comments

Conclusion

This comparison highlights that Instagram success is multifaceted. While @puma has the larger audience (13.1M followers), @puma generates deeper engagement per post (0.56%). Both accounts represent significant influence within their space on Instagram.

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Analysis FAQ

FAQ About @maybelline vs @puma

Detailed answers about this specific comparison and metrics

Based on our real-time data, puma leads the follower count with a difference of 373,070 followers. Specifically, @maybelline has 12,732,066 followers while @puma has 13,105,136 followers. Follower count is one of the most visible Instagram metrics and indicates the overall reach of each account. However, a higher follower count doesn't always mean better performance — engagement rate and content quality are equally important factors to consider when comparing Instagram profiles.

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