@draftday Profile Analysis Summary
Based on the last 12 posts
When we look at how draftday's audience interacts with their content, we see an engagement rate of 10.95% — that's about 17K likes and 272 comments per post on average. Compared to similar accounts in the 100K-500K follower range (where the average sits around 1.8%), this is 508% higher, which suggests a genuinely engaged community.
Looking at content mix, about 67% of recent posts are videos and 33% are photos. Interestingly, photo content tends to spark 2.6x more interaction than videos — worth noting for anyone studying this account's strategy.
On the posting side, new content shows up about every 8 days — a infrequent rhythm. Captions tend to be concise, averaging around 48 characters.
Key Metrics
157.6K
Followers
505
Following
12
Total Posts
10.95%
Engagement Rate
17K
Avg Likes
272
Avg Comments
Authority Score
Calculated from reach, engagement, content quality, and trust signals
Score Breakdown
157,628 followers
10.95% engagement rate
12 posts, 272 avg comments
312.1:1 follower ratio
Verified account
Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.
Industry Benchmark
203.8K
Total Likes
3.3K
Total Comments
Engagement Rate
Your engagement rate is 508% above the Mid-tier (100K-500K) average. This indicates strong audience connection and content resonance.
Avg. Likes per Post
Your average likes are 112% above the Mid-tier (100K-500K) benchmark. Your content resonates well with your audience.
Avg. Comments per Post
Your comment engagement is typical for Mid-tier (100K-500K) accounts. Maintain your current interaction strategy.
Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.
Publishing Frequency
0.1
Posts per day
1
Posts per week
Monday
Most active day
Posts by Weekday
Top Performing Content
TOUR ‼️ which city are you popping out to? Presale starts tomorrow 3/3 (join IG broadcast for code...
View on Instagram
“The mission impossible, I cruise right through it” @draftday @concreteboys x @chinatown.sound Ful...
View on InstagramAnalyzed 12 posts. Top content receives 47.4K likes on average.
Content Type Analysis
Content Distribution
Videos
Photos
Photos outperform videos by 17.9K avg engagements per post.
Engagement Trend
Overall Trend
DecreasingComparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">44.1</span>%
Likes Trend
-44.2%
Before: 21.8K avg
After: 12.2K avg
Comments Trend
-41.7%
Before: 343 avg
After: 200 avg
Total Engagement
-44.1%
Before: 22.1K avg
After: 12.4K avg
Caption Length Analysis
Caption Length Distribution
Average caption length: 48 characters. Medium captions (101-500 chars) perform best with 35.4K avg engagements.
Hashtag Performance
With Hashtags
0
posts
Without Hashtags
12
posts
Average 0.0 hashtags per post. Posts without hashtags perform 17.3K better on average.
Growth Indicators
Account Classification
Medium InfluencerWith 157.6K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%
Following/Followers
0.003
ExcellentEngagement Rate
10.95%
Above averageTotal Followers
157.6K
Following 505- • Very influential - follows far fewer than followers
- • Engagement rate is above the 1-3% benchmark for medium accounts
- • Average of 17K likes and 272 comments per post
Hashtags & Captions
Top Hashtags
No hashtags found in recent posts
Based on 12 recent posts
Top Caption Words
Common words filtered out for relevance
Content Themes
Content Mood
The overall tone of this profile's content leans towards neutral & informative with elements of romantic & emotional.
Entertainment & Music
Entertainment, music, and nightlife content
Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.
Audience Insights
Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.
Content Languages
Detected from 12 post captions
Audience Engagement
Based on likes-to-followers ratio
100K-1M followers
Estimated based on average engagement × 3
Audience Summary
This established account shows very high engagement with primarily English content. Average post reaches an estimated 51K accounts.
Best Time to Post
Best performing time: Monday 4pm
Posts during this time get highest average engagement
Based on engagement patterns from 12 posts with timestamps.
AI-Powered Analysis Summary
Key insights and performance highlights based on @draftday's recent content
@draftday's engagement rate of 10.95% is excellent compared to similar accounts. This indicates a excellent level of audience interaction and content effectiveness.
Content strategy is 67% focused on videos, which appears to be the strongest performing format for this profile.
Posting consistency is low with an average interval of 8 days between posts. low frequency typically leads to better audience retention.
Best performing photo generated 2.8x more engagement than average posts, suggesting strong resonance with specific content themes.
Caption strategy follows a minimal approach with an average of 48 characters. This minimal style aligns well with audience expectations for this account type.
This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.
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Important Notice
All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.