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cbsnews's engagement rate sits at 0.37%. For accounts with 1M+ followers, the average is around 1.2%, so there's some room to grow β though every community is unique.
Out of the last 12 posts, 92% are videos and 8% are photos. Notably, videos tend to get 29.2x more engagement than photos. Captions lean moderate, averaging 355 characters.
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CBS News
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