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Max moves through the landscape with quick, playful gestures.
75
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75
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Stepping out of the North Sea at Sandend Beach, Portsoy, wrapped against the cold in a cashmere blanket and the Tiree Beanie.
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Material Histories 1. A building adjacent to the Cathedral and Cooper Park in Elgin. 2. Cashmere in its natural colour before going to the dyehouse. 3. An image of the mill during the 1997 flood
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Charlie McCormick in the Royal Stewart Tartan Scarf. Tartan remains an enduring symbol of Scotland and stands as an iconic staple of British fashion. @mccormickcharlie
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1,835
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Proven Permanence. 1. Our founders’ ideas, captured in books that move from working ideas to permanent pieces in the collection. 2. Our mill buildings - fit for purpose, continually evolving,
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120
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Charlie wears the Peel jumper styled with his own kilt. Shot on location at Duffus Castle. @mccormickcharlie
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229
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Material References 1. Inspiration drawn from the local landscapes and the colours nature provides. 2. Reference books from the archive that continue to inform new creations. 3. Our fabric, woven
133
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133
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Charlie wears our Liddell Sweatshirt and Kirk Joggers while taking a seat in a bothy near our Elgin mill. @mccormickcharlie
2.1K
5
2,117
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Small Moments. 1. A tweed woven by Johnstons of Elgin, upholstered onto an antique chair in our archive room. 2. Salt and pepper shakers from the dining area in our mill. 3. A different view o
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Evolution of Industry. 1. A book from the 1980s celebrating the finest fibres that are part of our history and our future. 2. A view across Cullen, on the Moray coast, where the viaduct rises ab
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214
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Gold threaded afternoons. A moment of calm in the Rory jumper as the seasons tilt towards the solstice.
2K
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2,048
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The slow drift towards summer. A sunset walk along the Laich of Moray, layered in cashmere and wool.
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About @johnstonsofelgin

Johnstons of Elgin is a verified Instagram micro influencer in the Shopping & retail category. With 92.8K followers and 12 posts, johnstonsofelgin's account shows a follower-to-following ratio of N/A:1. This profile demonstrates strong community engagement within its niche. View all content anonymously on Pictame - no login required.

johnstonsofelgin's engagement rate sits at 0.66%. For accounts with 10K-100K followers, the average is around 2.5%, so there's some room to grow β€” though every community is unique.

Out of the last 12 posts, 33% are videos and 67% are photos. Notably, photos tend to get 5.7x more engagement than videos. New posts appear roughly every 2 days β€” a steady, reliable rhythm. Captions lean moderate, averaging 184 characters.

0.66% engagement rate β€” room to grow compared to average for 10K-100K follower accounts.
33% videos, 67% photos. Photos get 5.7x more engagement here.
New content every 2 days β€” a steady rhythm.

FAQs About @johnstonsofelgin

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johnstonsofelgin
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@johnstonsofelgin

Johnstons of Elgin

PublicShopping & retail
Posts
12
Top Hashtags
#amor#architecture#art#amazing#artist#beautiful#beach#cute

Explore the most impactful hashtags used in recent posts. These tags highlight the core interests and trending topics that define this profile's digital influence and content strategy.

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Popular Hashtags

#flowers#amazing#hair#foodie#travelphotography#sky#nails#moda#video#naturephotography#photographer#sun
Followers
92.8K
Following
0
Avg. Likes
613
Avg. Comments
1
Engagement
0.66%

Experts in cashmere & fine woollens. Proudly made in Scotland since 1797. Certified B Corp. #JohnstonsOfElgin Discover m...

bit.ly/m/Johnstons-of-Elgin
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