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nflfilms's engagement rate sits at 2.57%. That's 114% above what you'd typically see for accounts with 1M+ followers (average 1.2%) — a sign of a genuinely connected audience.
Out of the last 12 posts, 75% are videos and 25% are photos. Notably, videos tend to get 3.1x more engagement than photos. Content shows up about every 5 days. Captions lean concise, averaging 53 characters.
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NFL Films
Official Instagram account of NFL Films. Twitter: @NFLFilms