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From standout eyewear to solutions designed to enhance patient experience, there’s plenty to explore this season. Here we present 7 launches to look out... 1️⃣ @lunetteriegenerale revealed its camp
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“A standout moment has been volunteering for the AOP’s Peer Support Line. It is incredible to be able to give back to others in the industry. It has highlighted to me the real importance of listening
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"I think people assume that communication with people who aren’t able to get outside easily would be more challenging, but I haven’t found that... You can really get a feel for the patient’s needs and
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April marks Stress Awareness Month. This year’s #BeTheChange campaign explores how small actions can have a meaningful impact. We asked optometrists Sheena, Peter, Neil, and Robert to share the small
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We asked contributors from the latest edition of OT to share the habits and disciplines that underpin their wellbeing and professional practice. Swipe → to read their perspectives. To explore more f
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Finding balance isn’t always easy but for Richard, it became essential. “I was stressed constantly... I felt responsible for everybody and everything at all times and it was getting oppressive,” he s
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From the evolving career landscape for female eye care practitioners to the steps involved in gaining higher qualifications in glaucoma @100Optical, this year’s show offered professionals valuable ins
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“Experience teaches you that listening is often the most powerful tool you have.” Every practitioner has defining moments. For optometrist, Jaclyn Pugh @theopticalpeople, those moments have shaped a
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What brings a profession together?⁠ ⁠ Introducing our latest OT edition Adam Sampson, the AOP’s CEO, reflects on the shared values that connect and define optometry.⁠ ⁠ Tap the link in bio to read mor
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The Core values edition lands this weekend.⁠ ⁠ Inside this edition we explore the non-clinical skills and values that develop over time and how they shape both patient care and practitioner wellbeing.
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The @association_of_optometrists student reps, Ikrah Mahmood and Ansa Javed, took on the challenge of creating an A–Z of optometry at @100optical this year. They spoke to a range of optometry profess
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Our pre-reg focus contributor, Nora, shares her latest insights from her pre-reg year. Over the past couple of months, she’s been building her confidence and refining her communication skills. Her t
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About @optometry_today

Optometry Today is a Instagram micro influencer in the Magazine category. With 21.4K followers and 2451 posts, optometry_today's account shows a follower-to-following ratio of 32.7:1. This profile demonstrates strong community engagement within its niche. View all content anonymously on Pictame - no login required.

optometry_today's engagement rate sits at 0.16%. For accounts with 10K-100K followers, the average is around 2.5%, so there's some room to grow — though every community is unique.

Out of the last 12 posts, 17% are videos and 83% are photos. Notably, videos tend to get 1.9x more engagement than photos. New content goes up pretty much every day — a very consistent posting habit. Captions lean detailed, averaging 617 characters.

0.16% engagement rate — room to grow compared to average for 10K-100K follower accounts.
17% videos, 83% photos. Videos get 1.9x more engagement here.
Posts every day — very consistent.
32.7:1 follower-to-following ratio.

FAQs About @optometry_today

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optometry_today
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@optometry_today

Optometry Today

PublicMagazine
Posts
2.5K
Followers
21.4K
Top Hashtags
#Optometry#Optometrists#Optics#Eyewear#Brands#Domiciliary#BeTheChange#StressAwarenessMonth

Explore the most impactful hashtags used in recent posts. These tags highlight the core interests and trending topics that define this profile's digital influence and content strategy.

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Popular Hashtags

#like4like#summer#beauty#selfie#food#me#instalike#girl#fun#follow#photo#friends
Following
655
Avg. Likes
34
Avg. Comments
2
Engagement
0.17%

OT is a bi-monthly journal and website keeping optometry professionals and practice team members up to date on education...

linkin.bio/optometrytoday
#music
#smile
#family