rtbf
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@rtbf

RTBF

Public
12
Posts
215.4K
Followers
219
Following

Ce que vous voyez (et ne voyez pas) sur nos médias 📺📻💻📱 #rtbf

rtbf.be
12 posts analyzed

@rtbf Profile Analysis Summary

Based on the last 12 posts

When we look at how rtbf's audience interacts with their content, we see an engagement rate of 0.49% — that's about 1K likes and 37 comments per post on average. For accounts in the 100K-500K follower range, the typical rate is around 1.8%, so there's some room to grow here — but every audience is different.

Looking at content mix, about 83% of recent posts are videos and 17% are photos. Interestingly, video content tends to spark 8.8x more interaction than photos — worth noting for anyone studying this account's strategy.

Key Metrics

215.4K

Followers

219

Following

12

Total Posts

0.49%

Engagement Rate

1K

Avg Likes

37

Avg Comments

Authority Score

53/100
Growing

Calculated from reach, engagement, content quality, and trust signals

Score Breakdown

Reach
17/25

215,404 followers

Engagement
7/30

0.49% engagement rate

Content
4/20

12 posts, 37 avg comments

Growth
15/15

983.6:1 follower ratio

Trust
10/10

Verified account

Authority Score is an estimated metric based on 12 recent posts and public profile data. It reflects potential influence and engagement quality.

Industry Benchmark

Compared to:Mid-tier (100K-500K)

12.2K

Total Likes

448

Total Comments

Engagement Rate

0.49%vs 1.8% (avg)
-73%

Your engagement rate is 73% below the Mid-tier (100K-500K) average. Consider experimenting with content formats, posting times, or engagement strategies.

Avg. Likes per Post

1,018vs 8,000 (avg)
-87%

Your average likes are 87% below typical Mid-tier (100K-500K) accounts. Focus on visual quality and trending topics.

Avg. Comments per Post

37vs 250 (avg)
-85%

Your comments are 85% below the Mid-tier (100K-500K) average. Try asking questions or creating discussion-worthy content.

Benchmarks are based on industry averages for accounts in similar follower tiers. Individual performance may vary based on niche, content type, and audience demographics.

Publishing Frequency

Average

12.0

Posts per day

Average

84

Posts per week

Low consistency

Saturday

Most active day

Posts by Weekday

M
T
W
T
F
S
S

Top Performing Content

Content
Video
Most Liked
9.3K363

An effortlessly cool performance from our favourite ice queen ESSYLA 💎 Belgium | ESSYLA | Dancing...

View on Instagram
Content
Video
High Performer
57516

Un souffleur, des steady cams millimétrés, découvrez le ballet technique autour de la prestation d'E...

View on Instagram
Content
Video
High Performer
55513

Entre fierté et gratitude, ESSYLA revient sur l’aventure la plus intense de sa vie. Tussen trots e...

View on Instagram
Performance Summary

Analyzed 12 posts. Top content receives 9.3K likes on average.

Content Type Analysis

Content Distribution

83%
17%
Videos (10)Photos (2)

Videos

Better
Avg Likes1.2K
Avg Comments43

Photos

Avg Likes133
Avg Comments8

Videos outperform photos by 1.1K avg engagements per post.

Engagement Trend

Overall Trend

Decreasing

Comparing 6 older posts to 6 recent posts. Overall engagement has decreased by <span class="font-medium text-red-400">91.0</span>%

Likes Trend

-90.9%

Before: 1.9K avg

After: 170 avg

Comments Trend

-93.8%

Before: 70 avg

After: 4 avg

Total Engagement

-91.0%

Before: 1.9K avg

After: 174 avg

Caption Length Analysis

Caption Length Distribution

No Caption
0 chars
Short
2
1-100 chars
Medium
10
101-500 chars
Long
500+ chars
Short
Likes50
Comments2
MediumBest
Likes1.2K
Comments45

Average caption length: 162 characters. Medium captions (101-500 chars) perform best with 1.3K avg engagements.

Hashtag Performance

With Hashtags

Better

1

posts

Avg Likes9.3K
Avg Comments363

Without Hashtags

11

posts

Avg Likes263
Avg Comments8

Most Used Hashtags

#eurovision×1

Average 0.1 hashtags per post. Posts with hashtags get 9.4K more avg engagements.

Growth Indicators

Account Classification

Medium Influencer
1K10K50K500K1M10M+

With 215.4K followers, this account falls in the Medium category (50K-500K). Typical engagement for this tier: 1-3%

Following/Followers

0.001

Excellent

Engagement Rate

0.49%

Below average

Total Followers

215.4K

Following 219
Profile Insights
  • Very influential - follows far fewer than followers
  • Engagement rate is below the 1-3% benchmark for medium accounts
  • Average of 1K likes and 37 comments per post

Hashtags & Captions

Top Hashtags

#eurovision(1)

Based on 12 recent posts

Top Caption Words

eurovision(8)
essyla(7)
finale(6)
sur(4)
entre(3)
dans(3)

Common words filtered out for relevance

Content Themes

Content Mood

Romantic & Emotional67% dominant+Energetic & Driven

The overall tone of this profile's content leans towards romantic & emotional with elements of energetic & driven.

Photography & Art

Focus on visual storytelling and artistic content

Relevance100%

Entertainment & Music

Entertainment, music, and nightlife content

Relevance100%

Family & Relationships

Content about family and relationships

Relevance100%

Themes and mood are estimated by analyzing keywords in 12 public post captions and hashtags.

Audience Insights

Limited Data Available: Detailed audience demographics (country, age, gender) are only accessible to account owners through Instagram Insights. The data below is estimated from public content analysis.

Content Languages

French48%
Spanish24%
Portuguese15%
Turkish11%

Detected from 12 post captions

Audience Engagement

Engagement LevelLow

Based on likes-to-followers ratio

Account SizeMacro Influencer

100K-1M followers

Est. Reach per Post3.1K

Estimated based on average engagement × 3

Audience Summary

This established account shows low engagement with primarily French content. Average post reaches an estimated 3.1K accounts.

Best Time to Post

Best performing time: Saturday 4pm

Posts during this time get highest average engagement

12am
4am
8am
12pm
4pm
8pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Lower engagement
Higher engagement

Based on engagement patterns from 12 posts with timestamps.

AI-Powered Analysis Summary

Key insights and performance highlights based on @rtbf's recent content

@rtbf's engagement rate of 0.49% is low compared to similar accounts. This indicates a low level of audience interaction and content effectiveness.

Content strategy is 83% focused on videos, which appears to be the strongest performing format for this profile.

Posting consistency is high with an average interval of 0 days between posts. high frequency typically leads to better audience retention.

Best performing video generated 9.2x more engagement than average posts, suggesting strong resonance with specific content themes.

Caption strategy follows a moderate approach with an average of 162 characters. This moderate style aligns well with audience expectations for this account type.

This analysis is generated from publicly available data and provides estimated insights. Actual performance metrics may vary.

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Important Notice

All insights shown here are estimated using publicly available data. This tool is not affiliated with Instagram or Meta and does not access private information. Analytics are provided for informational purposes only and may not reflect actual account performance.

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