Dr. Josh Axe, DC, DNM, CNS | Podcast Host vs e.l.f. Cosmetics — Instagram Profile Comparison
Compare Dr. Josh Axe, DC, DNM, CNS | Podcast Host and e.l.f. Cosmetics Instagram profiles side-by-side. Analyze followers, engagement rates, and account performance.
This page provides a detailed Instagram comparison between @drjoshaxe (Dr. Josh Axe, DC, DNM, CNS | Podcast Host) and @elfcosmetics (e.l.f. Cosmetics). With 1.5M and 7.6M followers respectively, both accounts are classified as Mega and Mega level Instagram profiles. Our analysis covers key areas including follower statistics, engagement rates, posting frequency, hashtag strategy, and authority scores.
Profile Overview
👨⚕️ Doctor, NYT Bestseller, & Johns Hopkins Grad 🎙️ Host of The Dr. Josh Axe Show 🌿 Founder of @healthinstitute 👇 All links + Free classes
1.5M
Followers
17%
440
Following
12
Posts
50%
The best of beauty for every 👀👄🤩 ✨e.l.f. Clean. Vegan. Cruelty-free. Fair Trade Certified. @elfskincare = our skincare BFF
7.6M
Followers
83%
1.4K
Following
12
Posts
50%
In this overview, @elfcosmetics is currently leading the comparison with stronger numbers in 2 out of 3 primary metrics. The percentage bars reflect each account's share relative to the combined total of both profiles.
Top Performing Posts
Your symptoms aren’t random. They’re your body telling you exactly what it’s missing. Can’t sleep, anxious, always tense...→ Magnesium. Involved in 300+ body processes. Most adults are deficient. Exhausted, low mood, weak immunity...→ Vitamin D3 + K2. D3 acts more like a hormone than a vitamin. Always pair with K2 for optimal absorption. Achy joints, gut issues, skin looking dull...→ Collagen / Bone Broth Protein. The structural scaffolding your body needs to repair and rebuild. Inflamed, brain foggy, everything hurts...→ Omega-3s + Turmeric. These two work together to put out the cellular fire driving your symptoms. Afternoon crashes, mentally drained, low stamina...→ CoQ10. Critical for mitochondrial energy. Declines with age and almost nobody replaces it. Digestion off, getting sick often, mood unstable...→ Probiotics. Your gut controls your immune system, your mood, and how well you absorb everything else. Chronically stressed, hormones off, can’t recover...→ Adaptogens. Ashwagandha, rhodiola, reishi. They regulate cortisol and restore your resilience. Always tired no matter what you do...→ Creatine. Not just for muscle…it fuels your cells at the mitochondrial level. Supplements aren’t meant to replace a healthy lifestyle, but they can support your body, especially when it’s struggling with key deficiencies. I break down my top 11 favorite supplements for healing and longevity in my free guide. Just comment ‘11SUPPS’ and I’ll send it over to you. #supplements #bestsupplements #naturalhealing #magnesium #supplementbenefits
Swatch and learn! 🤩 NEW Soft Glam Cream Blush + Bronzer are now available on elfcosmetics.com and the e.l.f. app. 💕 Glide on an e.l.f.fortless, natural flush and sun-kissed glow with these buildable cream blush and bronzer sticks. 😍 Infused with moisturizing Shea Butter and nourishing Sunflower Seed Oil, the buttery smooth formulas melt into skin for a diffused finish. ✨ Plus, the portable twist-up design makes on-the-go application a breeze. 🎨 8 e.l.f.ing gorgeous bronzer shades: 🌟 Fair 🌟 Light/Medium 🌟 Medium 🌟 Medium/Tan 🌟 Tan 🌟 Tan/Deep 🌟 Deep 🌟 Deep/Rich 7 dreamy blush shades: 🩷 Pink On It 🩷 Muted Mauve 🩷 Gumball 🩷 Melon-Drama 🩷 Heat Check 🩷 Plum Intended 🩷 Cinna-Mood Snag these new faves for ONLY $7 each on elfcosmetics.com! 👏 🇺🇸 Available now on TikTok Shop, Coming online to @target, @ultabeauty, @walmart, @amazon May 24, Coming in-store to @walmart May 31, Coming in-store to @target and @ultabeauty June 7, Coming to @cvspharmacy and @walgreens June 7, Coming to @heb, @krogerco and @meijerstores this summer 🇨🇦 Coming online to @shoppersbeauty, @walmartcanada, @amazonca May 24, Coming in-store to @shoppersbeauty and @walmartcanada this summer 🇬🇧 Coming to online and in-store to @superdrug and @bootsuk plus @amazonuk June 17 🇲🇽 Coming to @ultabeautymx June 14 and @sephoramx June 16 🌍 Coming to @mein_rossmann, @rossmannpl, @dm_deutschland June 12, Coming to @douglasitalia June 24, Coming to @amazon.it, @amazonde, @amazon.nl, @amazon.belgium June 24, Coming to @saetherbeauty and @nykaacosmetics this summer, Coming to @sephoramiddleeast fall 2026 #SoftGlamBlush #SoftGlamBronzer #elfcosmetics
@elfcosmetics's best post achieved 24.5K likes, which is 19.8K more than @drjoshaxe's top post at 4.6K likes. A strong top post typically indicates either viral content, high audience resonance, or effective use of Instagram's recommendation algorithm.
Key Metrics Comparison
In this head-to-head comparison, @elfcosmetics wins 4 out of 6 categories while @drjoshaxe takes 1. @elfcosmetics leads overall, but @drjoshaxe shows notable strength in Engagement Rate.
The most significant gap appears in Followers, where @elfcosmetics leads by 80%.
Hashtag Performance
12
With Hashtags
0
Without Hashtags
12
With Hashtags
0
Without Hashtags
Both accounts employ hashtag strategies. @drjoshaxe uses an average of 5.0 hashtags per post compared to @elfcosmetics's 2.8.
@drjoshaxe has a more effective hashtag strategy
Engagement Trend
-25.1%
Engagement change
Likes
Comments
-69.6%
Engagement change
Likes
Comments
@drjoshaxe shows a moderate -25.1% engagement decline, which is common for accounts adjusting their content strategy.
@elfcosmetics shows a significant -69.6% engagement decline. This sharp drop may be influenced by one or more viral older posts that inflated the historical average, rather than indicating a genuine loss of audience interest.
Overall, @drjoshaxe demonstrates the stronger engagement trajectory in this comparison.
Posting Frequency
@drjoshaxe
@elfcosmetics
Both accounts post approximately 12.0 and 12.0 times per week respectively. @elfcosmetics achieves a higher consistency score of 53%, meaning their posting schedule is more predictable.
@drjoshaxe is most active on Thursday, while @elfcosmetics prefers Tuesday.
Advanced Analytics
The Authority Score is calculated from five weighted factors: Reach (max 25), Engagement (max 30), Follower-to-Following Ratio (max 20), Consistency (max 15), and Verification status (max 10). Scores above 80 are rated "Elite".
Account Classification
1.5M followers
Range: 1M-10M
@drjoshaxe
7.6M followers
Range: 1M-10M
@elfcosmetics
The Influence Index reflects an account's overall impact potential on a scale of 1-100, combining audience size with engagement quality and content activity.
Engagement Quality
@drjoshaxe
0.13%
Benchmark: 0.2-0.5%
@elfcosmetics
0.12%
Benchmark: 0.2-0.5%
Following/Followers Ratio
@drjoshaxe
1:3.4K
Very influential
@elfcosmetics
1:5.4K
Very influential
Content Density(posts per 1K followers)
@drjoshaxe
0.01
Low@elfcosmetics
0.00
LowContent Density measures total posts per 1,000 followers. Higher values indicate more prolific content creation relative to audience size. Celebrity accounts typically show low density due to massive follower counts.
Expert Verdict & Conclusion
Overall Analysis:
After analyzing all available metrics across 5 categories, @elfcosmetics emerges as the clear leader in this comparison with 3 metric wins compared to @drjoshaxe's 1.
@drjoshaxe
@drjoshaxe excels in: Engagement Rate.
With an engagement rate of 0.13% (benchmark for this size: 0.2-0.5%), this profile demonstrates below-average audience interaction.
@elfcosmetics
@elfcosmetics excels in: Followers, Avg Likes, Avg Comments.
Conclusion
This comparison highlights that Instagram success is multifaceted. While @elfcosmetics has the larger audience (7.6M followers), @drjoshaxe generates deeper engagement per post (0.13%). Both accounts represent significant influence within their space on Instagram.
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