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airbnb's engagement rate sits at 7.76%. That's 546% above what you'd typically see for accounts with 1M+ followers (average 1.2%) — a sign of a genuinely connected audience.
Out of the last 12 posts, 58% are videos and 42% are photos. Notably, videos tend to get 505.3x more engagement than photos. New content goes up pretty much every day — a very consistent posting habit. Captions lean moderate, averaging 466 characters.
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Airbnb
Explore the most impactful hashtags used in recent posts. These tags highlight the core interests and trending topics that define this profile's digital influence and content strategy.
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